Regroup parent repo: businesses/ by importance, divisions/ formal docs
- Move infrastructure into businesses/00-infrastructure; add 01-06 numbered dirs ordered by importance (secure, support, systems, cloud, web, software) - Add per-business branding.html (accent color scheme + ChatGPT logo prompt) - Add NN-name.md scaffold/research/todo docs for the six planned divisions - Make divisions/ the formal-docs library: parent + infrastructure briefs, legal-structure, investment-research - Add root README map and businesses/ index; empty READMEs per dir - Fix all relative links broken by the moves
This commit is contained in:
Samuel James
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README.md
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README.md
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# SnS Network Solutions
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# SnS Network Solutions
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**Parent company repository.** SnS Network Solutions is a technology-infrastructure
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company for small and medium organizations — networking, Linux systems, security,
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cloud, managed services, web, and custom software — structured as a **holding
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company** that owns a separate operating LLC per division.
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This repo holds the **parent-company identity, legal structure, and the catalog of
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divisions**. Each division becomes its own repo (with its own legal + insurance
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paperwork) as it launches. Business #1, **SNS Infrastructure**, is active.
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## Structure
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```
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sns-network-solutions/
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├── sns.md Brand foundation — identity, values, palette, logo direction
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├── branding/ Shared brand assets (logo art)
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├── divisions/ Formal documentation library (the catalog)
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│ ├── sns-network-solutions.md Parent company brief
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│ ├── sns-infrastructure.md + six division briefs
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│ ├── legal-structure.md Indiana holding-company formation plan
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│ └── investment-research.md Owner investment research (reference)
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└── businesses/ Working area — numbered by importance; each is repo-ready
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├── 00-infrastructure/ ACTIVE — hiring, comp, cash-flow, branding, todo
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├── 01-secure/ Planned
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├── 02-support/ Planned
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├── 03-systems/ Planned
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├── 04-cloud/ Planned
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├── 05-web/ Planned
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└── 06-software/ Planned
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```
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## How it's organized
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- **`divisions/`** = the formal documentation library — the parent-company brief,
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the polished one-page brief for each division, plus the holding-company legal plan
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and investment research.
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- **`businesses/`** = the working area: scaffold, research, TODO, branding, and (later)
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milestones. Directories are **numbered by importance**; each folder is self-contained
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so it can lift out into its own repo when the division launches.
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- **Branding:** all divisions share one identity (navy base) and differ only by a
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signature accent color. Each business folder has a `branding.html` (color sheet +
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a copy-ready ChatGPT logo prompt). Foundation: [`sns.md`](./sns.md).
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## Start here
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- New to the company → [`sns.md`](./sns.md) · parent brief [`divisions/sns-network-solutions.md`](./divisions/sns-network-solutions.md)
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- Legal / entity plan → [`divisions/legal-structure.md`](./divisions/legal-structure.md)
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- Division catalog → [`divisions/README.md`](./divisions/README.md)
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- Active business → [`businesses/00-infrastructure/`](./businesses/00-infrastructure/)
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- All businesses → [`businesses/README.md`](./businesses/README.md)
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---
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*Docs contain general business/legal/tax research, not professional advice — verify
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with an Indiana attorney and CPA before relying on them.*
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branding/logo-collage.png
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branding/sns-infra-brandcard.png
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businesses/00-infrastructure/00-infrastructure.md
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# 00 · SNS Infrastructure — Scaffold / Research / TODO
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**Status:** Business #1 — **ACTIVE** · **Tagline:** *The Physical Foundation*
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**Entity:** SNS Infrastructure LLC (operating subsidiary of SnS Network Solutions Holdings LLC)
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**Liability tier:** High (physical / on-site low-voltage work)
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**Signature accent:** Signal Blue `#1E6FFF` — see [`branding.html`](./branding.html)
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**Formal brief:** [`../../divisions/sns-infrastructure.md`](../../divisions/sns-infrastructure.md)
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> This division is furthest along — its scaffold/research/todo already lives in the
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> files below. This page is the index that ties them together.
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## Working Documents
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- [`../../divisions/sns-infrastructure.md`](../../divisions/sns-infrastructure.md) — formal brief / scope (in `divisions/`)
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- [`sns-infrastructure-hiring.md`](./sns-infrastructure-hiring.md) — operator hiring plan
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- [`operator-compensation-proposal.md`](./operator-compensation-proposal.md) — pay proposal
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- [`cash-flow-model.md`](./cash-flow-model.md) + [`cash-flow-model.csv`](./cash-flow-model.csv) — 12-month projection
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- [`branding-prompt.md`](./branding-prompt.md) — full logo prompt + variants
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- [`branding.html`](./branding.html) — color sheet + copy-ready logo prompt
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## TODO → Launch (see [`../../divisions/legal-structure.md`](../../divisions/legal-structure.md))
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- [ ] Form SNS Infrastructure LLC on INBiz (owner: Holdings LLC)
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- [ ] EIN + subsidiary operating agreement (Holdings as sole member)
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- [ ] Business bank account (separate — protects the liability shield)
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- [ ] Insurance: general liability + workers' comp (field/low-voltage class codes)
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- [ ] Confirm South Bend / St. Joseph County low-voltage / cabling licensing
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- [ ] Secure the ~$65–80k loan runway (personal guarantee likely)
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- [ ] Hire the builder-operator; set up Field Nation / Work Market for labor
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- [ ] Vendor accounts (Graybar, ADI, Wesco/Anixter) + Fluke certifier
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- [ ] Finalize logo from the branding prompt (deliver true vector)
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## Milestones
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Track build milestones here once the operator is onboarded and the plan is live
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(see hiring plan §11 "Standing On Its Own" for the trigger to start Business #2).
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## Legal & Insurance
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Store formation docs, EIN letter, operating agreement, and insurance policies in a
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`legal/` folder here when this splits into its own repo.
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businesses/00-infrastructure/README.md
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# SNS Infrastructure
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See [`00-infrastructure.md`](./00-infrastructure.md) for scaffold, research, and TODO.
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businesses/00-infrastructure/branding-prompt.md
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# SNS Infrastructure — Logo / Branding Image Prompt
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Inherits the parent identity in [`../../sns.md`](../../sns.md): navy + cyan, minimal,
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geometric, architectural, flat, timeless. The **only** thing that changes per
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division is the **accent color** — same logo system, different signature hue.
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## Accent-Color System (one identity, color-coded divisions)
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| Brand | Base (constant) | Signature accent |
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|-------|-----------------|------------------|
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| **SNS (parent/master)** | Navy `#0A1628` | Cyan `#10C8D8` |
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| **SNS Infrastructure** ← this one | Navy `#0A1628` | **Signal Blue `#1E6FFF`** |
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| SNS Secure (future) | Navy | Amber `#F5A623` |
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| SNS Systems (future) | Navy | Emerald `#10B981` |
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| SNS Software (future) | Navy | Violet `#7C5CFC` |
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| SNS Web (future) | Navy | Magenta `#EC4899` |
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| SNS Cloud (future) | Navy | Sky `#38BDF8` |
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| SNS Support (future) | Navy | Orange `#F97316` |
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To brand any future division, reuse the prompt below and **swap only the accent
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hex.**
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---
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## Primary Prompt (paste into the image generator)
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> Design a minimal, geometric logo for **"SNS Infrastructure,"** a professional
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> network and structured-cabling engineering company. Flat vector style, no
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> gradients, no 3D, no shadows — clean, precise, architectural and timeless, like
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> the mark of a serious engineering firm rather than consumer tech.
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>
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> **Symbol:** an abstract geometric mark suggesting connected structure and a
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> physical foundation — precise nodes joined by clean straight lines into a stable,
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> modular lattice, or an angular monogram of the letters "SNS" built from
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> structural segments. Engineered, modular, and recognizable without text.
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>
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> **Color:** deep navy `#0A1628` as the primary, a single **signal-blue accent
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> `#1E6FFF`**, and white `#F6F7F9`. Two colors maximum. Must also read cleanly in
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> solid one-color and in pure black-and-white.
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>
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> **Typography:** pair the icon with a clean geometric sans-serif wordmark "SNS
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> Infrastructure" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier,
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> "Infrastructure" lighter.
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>
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> **Layout:** horizontal lockup, icon left and wordmark right, on a plain flat
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> background. High contrast, generous negative space, centered, logo-sheet
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> presentation.
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>
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> **Avoid:** globes, ethernet cables, RJ45 connectors, wifi arcs, lightning bolts,
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> shields, padlocks, computer monitors, clip art, gradients, drop shadows, mascots,
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> and generic IT imagery.
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---
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## Icon-Only Variant
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> A single minimal geometric app-icon / favicon for "SNS Infrastructure": an
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> abstract engineered mark of connected nodes forming a stable module, flat vector,
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> navy `#0A1628` on white with a signal-blue `#1E6FFF` accent. No text, no
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> gradient, no 3D. Centered, lots of negative space.
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## Negative Prompt (for tools that accept one)
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> gradient, 3d, bevel, drop shadow, photorealistic, globe, ethernet cable, rj45,
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> lightning bolt, shield, padlock, monitor, wifi symbol, clipart, mascot, busy,
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> cluttered, garbled text
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---
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## Usage Notes
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- **Text is unreliable** in image generators — expect garbled letters. Use the
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output for the **symbol/concept**, then have a designer set the real wordmark and
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deliver true vector (SVG/AI). The brand needs to work in embroidery, laser
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engraving, and vinyl (per `../../sns.md`), which requires clean vector.
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- Generate **on both dark and light backgrounds** and request a **one-color**
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version to confirm it holds up flat.
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- Midjourney: append `--style raw --v 6` and an aspect like `--ar 3:1` (lockup) or
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`--ar 1:1` (icon). DALL·E / GPT-image: paste the prompt as-is.
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- Ask for **3–4 concepts**, then narrow.
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<!DOCTYPE html>
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<!-- SNS Infrastructure — color scheme + logo prompt. Inherits parent brand (../../sns.md). -->
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<html lang="en">
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<head>
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<meta charset="UTF-8">
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<meta name="viewport" content="width=device-width, initial-scale=1.0">
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<title>SNS Infrastructure — Brand Sheet</title>
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<style>
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:root{
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--navy:#0A1628; --darkgray:#20252B; --white:#F6F7F9;
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--parent-cyan:#10C8D8; --accent:#1E6FFF; /* Signal Blue */
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}
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*{box-sizing:border-box;margin:0;padding:0}
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body{background:var(--navy);color:var(--white);
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font-family:"IBM Plex Sans",Inter,system-ui,Arial,sans-serif;line-height:1.5;padding:48px 24px}
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.wrap{max-width:920px;margin:0 auto}
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h1{font-family:Oxanium,Sora,Rajdhani,system-ui,sans-serif;font-weight:700;font-size:2.2rem;letter-spacing:.5px}
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h1 .light{font-weight:300;color:var(--accent)}
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.tag{color:var(--parent-cyan);font-size:1.05rem;margin:4px 0 4px}
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.accent-bar{height:6px;width:120px;background:var(--accent);border-radius:3px;margin:14px 0 32px}
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h2{font-family:Oxanium,Sora,sans-serif;font-weight:600;font-size:1.15rem;margin:34px 0 14px;
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text-transform:uppercase;letter-spacing:1.5px;color:var(--white)}
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.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px}
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.sw{border-radius:10px;overflow:hidden;border:1px solid rgba(255,255,255,.1)}
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.chip{height:88px}
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.meta{padding:10px 12px;background:var(--darkgray);font-size:.82rem}
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.meta b{display:block;font-size:.9rem;margin-bottom:2px}
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.hex{font-family:"IBM Plex Mono",monospace;color:var(--parent-cyan)}
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.signature{grid-column:1/-1}
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.signature .chip{height:120px;display:flex;align-items:flex-end;padding:12px}
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.signature .lbl{background:rgba(10,22,40,.55);color:#fff;padding:4px 10px;border-radius:6px;font-size:.8rem}
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.type{background:var(--darkgray);border-radius:10px;padding:18px 20px}
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.type p{margin:4px 0;font-size:.95rem}
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.promptbox{position:relative;background:#0d1a30;border:1px solid rgba(30,111,255,.4);border-radius:10px;padding:20px;margin-top:12px}
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pre{white-space:pre-wrap;font-family:"IBM Plex Mono",ui-monospace,monospace;font-size:.85rem;color:#dfe7f5}
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button{position:absolute;top:12px;right:12px;background:var(--accent);color:#fff;border:0;
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padding:8px 14px;border-radius:6px;font-size:.8rem;cursor:pointer;font-weight:600}
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button:active{transform:translateY(1px)}
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.note{color:#8f9bb0;font-size:.82rem;margin-top:10px}
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</style>
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</head>
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<body>
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<div class="wrap">
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<h1>SNS <span class="light">Infrastructure</span></h1>
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<div class="tag">The Physical Foundation</div>
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<div class="accent-bar"></div>
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<h2>Signature Accent</h2>
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<div class="grid">
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<div class="sw signature"><div class="chip" style="background:#1E6FFF"><span class="lbl">Signal Blue <span class="hex">#1E6FFF</span></span></div></div>
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</div>
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<h2>Base Palette (constant across all SNS brands)</h2>
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<div class="grid">
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<div class="sw"><div class="chip" style="background:#0A1628"></div><div class="meta"><b>Primary Navy</b><span class="hex">#0A1628</span></div></div>
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<div class="sw"><div class="chip" style="background:#20252B"></div><div class="meta"><b>Dark Gray</b><span class="hex">#20252B</span></div></div>
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<div class="sw"><div class="chip" style="background:#F6F7F9"></div><div class="meta" style="color:#20252B;background:#F6F7F9"><b>White</b><span class="hex" style="color:#00A8C6">#F6F7F9</span></div></div>
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<div class="sw"><div class="chip" style="background:#10C8D8"></div><div class="meta"><b>Parent Cyan</b><span class="hex">#10C8D8</span></div></div>
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</div>
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<h2>Typography</h2>
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<div class="type">
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<p><b>Display:</b> Oxanium / Sora / Rajdhani — geometric, "SNS" heavier.</p>
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<p><b>Body:</b> IBM Plex Sans / Inter — clean, highly legible.</p>
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<p><b>Rule:</b> flat, no gradients, works in 1-color, black & white, embroidery, laser, vinyl.</p>
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</div>
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<h2>ChatGPT Logo Prompt</h2>
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<div class="promptbox">
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<button onclick="navigator.clipboard.writeText(document.getElementById('p').innerText)">Copy</button>
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<pre id="p">Design a minimal, geometric logo for "SNS Infrastructure," a professional network and structured-cabling engineering company. Flat vector style, no gradients, no 3D, no shadows — clean, precise, architectural and timeless, like the mark of a serious engineering firm rather than consumer tech.
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Symbol: an abstract geometric mark suggesting connected structure and a physical foundation — precise nodes joined by clean straight lines into a stable, modular lattice, or an angular monogram of the letters "SNS" built from structural segments. Engineered, modular, and recognizable without text.
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Color: deep navy #0A1628 as the primary, a single signal-blue accent #1E6FFF, and white #F6F7F9. Two colors maximum. Must also read cleanly in solid one-color and in pure black-and-white.
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Typography: pair the icon with a clean geometric sans-serif wordmark "SNS Infrastructure" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier, "Infrastructure" lighter.
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Layout: horizontal lockup, icon left and wordmark right, on a plain flat background. High contrast, generous negative space, centered, logo-sheet presentation.
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Avoid: globes, ethernet cables, RJ45 connectors, wifi arcs, lightning bolts, shields, padlocks, computer monitors, clip art, gradients, drop shadows, mascots, and generic IT imagery.</pre>
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</div>
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<p class="note">Full prompt notes, icon-only + negative-prompt variants: see <code>branding-prompt.md</code> in this folder.</p>
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</div>
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</body>
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</html>
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businesses/00-infrastructure/cash-flow-model.csv
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Month,Revenue,Gross Profit (40%),Fixed OpEx,Commission (10% GP),Loan Payment,One-time/Bonus,Net Cash Flow,Cash Balance
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0 (loan draw),0,0,0,0,0,0,75000,75000
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||||||
|
1,0,0,9600,0,0,12000,-21600,53400
|
||||||
|
2,7000,2800,9600,280,0,0,-7080,46320
|
||||||
|
3,14000,5600,9600,560,0,0,-4560,41760
|
||||||
|
4,22000,8800,9600,880,0,0,-1680,40080
|
||||||
|
5,28000,11200,9600,1120,0,0,480,40560
|
||||||
|
6,34000,13600,9600,1360,0,0,2640,43200
|
||||||
|
7,40000,16000,9600,1600,1400,10000,-6600,36600
|
||||||
|
8,44000,17600,9600,1760,1400,0,4840,41440
|
||||||
|
9,48000,19200,9600,1920,1400,0,6280,47720
|
||||||
|
10,50000,20000,9600,2000,1400,0,7000,54720
|
||||||
|
11,52000,20800,9600,2080,1400,0,7720,62440
|
||||||
|
12,54000,21600,9600,2160,1400,0,8440,70880
|
||||||
|
YEAR 1 TOTAL,393000,157200,115200,15720,8400,22000,-4120,70880
|
||||||
|
97
businesses/00-infrastructure/cash-flow-model.md
Normal file
97
businesses/00-infrastructure/cash-flow-model.md
Normal file
@ -0,0 +1,97 @@
|
|||||||
|
# SNS Infrastructure — 12-Month Cash-Flow Model
|
||||||
|
|
||||||
|
**Purpose:** A simple, lender-ready month-by-month projection for Business #1,
|
||||||
|
based on the loan-funded runway + builder-operator + contractor-labor plan. Pairs
|
||||||
|
with [`operator-compensation-proposal.md`](./operator-compensation-proposal.md).
|
||||||
|
Editable version: [`cash-flow-model.csv`](./cash-flow-model.csv).
|
||||||
|
|
||||||
|
> Illustrative projection, not a guarantee. A lender will also want the operator's
|
||||||
|
> real pipeline. Adjust the assumptions in the CSV to model your own scenarios.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Assumptions
|
||||||
|
|
||||||
|
| Input | Value | Notes |
|
||||||
|
|-------|-------|-------|
|
||||||
|
| Loan drawn (month 0) | **$75,000** | Payroll runway + startup + buffer |
|
||||||
|
| Operator loaded cost | **$9,600/mo** | $6,500 base + ~28% burden + $500 insurance + $500 vehicle + $300 software |
|
||||||
|
| Gross margin | **40%** | Revenue minus contractor labor + materials |
|
||||||
|
| Commission | **10% of gross profit** | Builder incentive, paid monthly |
|
||||||
|
| Loan repayment | **$1,400/mo, starting month 7** | Assumes 6-month deferral; ~$75k over ~6 yrs |
|
||||||
|
| One-time (month 1) | **$12,000** | Tools/certifier ($8k) + launch/marketing ($4k) |
|
||||||
|
| Build bonus | **$10,000 in month 7** | Milestone hit by month 6 (see below) |
|
||||||
|
| Owner draw | **$0** | Owner is part-time, unpaid, keeps a W-2 job |
|
||||||
|
|
||||||
|
**Contractor labor is inside the 40% margin** — it's paid from each project's
|
||||||
|
revenue and never drawn from the loan.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Monthly Projection
|
||||||
|
|
||||||
|
Dollars. "Cash Balance" starts from the $75,000 loan draw.
|
||||||
|
|
||||||
|
| Month | Revenue | Gross Profit (40%) | Fixed OpEx | Commission | Loan Pmt | One-time / Bonus | Net Cash Flow | Cash Balance |
|
||||||
|
|------:|--------:|-------------------:|-----------:|-----------:|---------:|-----------------:|--------------:|-------------:|
|
||||||
|
| 0 (draw) | — | — | — | — | — | — | +75,000 | **75,000** |
|
||||||
|
| 1 | 0 | 0 | 9,600 | 0 | 0 | 12,000 | −21,600 | 53,400 |
|
||||||
|
| 2 | 7,000 | 2,800 | 9,600 | 280 | 0 | 0 | −7,080 | 46,320 |
|
||||||
|
| 3 | 14,000 | 5,600 | 9,600 | 560 | 0 | 0 | −4,560 | 41,760 |
|
||||||
|
| 4 | 22,000 | 8,800 | 9,600 | 880 | 0 | 0 | −1,680 | 40,080 |
|
||||||
|
| 5 | 28,000 | 11,200 | 9,600 | 1,120 | 0 | 0 | **+480** | 40,560 |
|
||||||
|
| 6 | 34,000 | 13,600 | 9,600 | 1,360 | 0 | 0 | +2,640 | 43,200 |
|
||||||
|
| 7 | 40,000 | 16,000 | 9,600 | 1,600 | 1,400 | 10,000 (bonus) | −6,600 | 36,600 |
|
||||||
|
| 8 | 44,000 | 17,600 | 9,600 | 1,760 | 1,400 | 0 | +4,840 | 41,440 |
|
||||||
|
| 9 | 48,000 | 19,200 | 9,600 | 1,920 | 1,400 | 0 | +6,280 | 47,720 |
|
||||||
|
| 10 | 50,000 | 20,000 | 9,600 | 2,000 | 1,400 | 0 | +7,000 | 54,720 |
|
||||||
|
| 11 | 52,000 | 20,800 | 9,600 | 2,080 | 1,400 | 0 | +7,720 | 62,440 |
|
||||||
|
| 12 | 54,000 | 21,600 | 9,600 | 2,160 | 1,400 | 0 | +8,440 | **70,880** |
|
||||||
|
|
||||||
|
**Year 1 totals:** Revenue **$393,000** · Gross profit **$157,200** · Commission
|
||||||
|
**$15,720** · Fixed OpEx **$115,200** · Loan payments **$8,400** · One-time
|
||||||
|
**$12,000** · Bonus **$10,000**.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## What the Model Shows
|
||||||
|
|
||||||
|
- **Cash never runs out.** Lowest point is ~**$36,600** (month 7, when the bonus +
|
||||||
|
first loan payments land). The $75k loan carries the business comfortably.
|
||||||
|
- **Monthly break-even ~month 5** — gross profit first exceeds monthly costs.
|
||||||
|
- **Self-funding milestone hit by month 6** — gross profit ≥ the operator's loaded
|
||||||
|
cost (~$8,300) for 3 straight months (M4–M6), triggering the **full $10k bonus**
|
||||||
|
(paid month 7).
|
||||||
|
- **By month 12** the business throws off ~**$8k/month** of surplus to service the
|
||||||
|
loan and build reserve — it's standing on its own, which is your green light to
|
||||||
|
start Business #2.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Downside Sensitivity (read this)
|
||||||
|
|
||||||
|
The ramp above assumes the builder-operator gains traction steadily despite a
|
||||||
|
part-time owner. Stress-test it:
|
||||||
|
|
||||||
|
- **At ~50% of this revenue ramp**, gross profit crosses the operator's cost closer
|
||||||
|
to **month 9–10**, not 6. The loan still covers payroll through the runway, but
|
||||||
|
the cushion gets thin by year-end and the bonus tiers down (the $6k/$3k tiers in
|
||||||
|
the comp proposal exist for exactly this).
|
||||||
|
- **Biggest risks:** slower sales cycles (B2B jobs take 1–3 months to close),
|
||||||
|
thinner margins on early jobs, or the operator being pulled into delivery instead
|
||||||
|
of selling. Keep the **loan buffer** and don't spend the reserve early.
|
||||||
|
- **Best hedge:** land 1–2 **recurring** service/maintenance clients early —
|
||||||
|
predictable monthly gross profit de-risks the whole ramp.
|
||||||
|
|
||||||
|
Model your own low/base/high cases by editing the Revenue and Gross-Margin columns
|
||||||
|
in the CSV.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Formulas (for the spreadsheet)
|
||||||
|
|
||||||
|
- Gross Profit = Revenue × Gross Margin (40%)
|
||||||
|
- Commission = Gross Profit × 10%
|
||||||
|
- Fixed OpEx = $9,600 (constant; raise it when you add a W-2 tech)
|
||||||
|
- Net Cash Flow = Gross Profit − Fixed OpEx − Commission − Loan Pmt − One-time − Bonus
|
||||||
|
- Cash Balance = prior Cash Balance + Net Cash Flow
|
||||||
164
businesses/00-infrastructure/operator-compensation-proposal.md
Normal file
164
businesses/00-infrastructure/operator-compensation-proposal.md
Normal file
@ -0,0 +1,164 @@
|
|||||||
|
# SNS Infrastructure — Operator Compensation Proposal
|
||||||
|
|
||||||
|
**Purpose:** A competitive pay proposal for the one **builder-operator** who will
|
||||||
|
stand up and run SNS Infrastructure LLC. Reflects the actual plan:
|
||||||
|
- Owner works this **part-time** (keeps a W-2 job).
|
||||||
|
- A **~6-month small-business loan funds the operator's payroll runway.**
|
||||||
|
- Labor is **project-based via Field Nation / Work Market** — not a payroll crew —
|
||||||
|
until steady work justifies hiring more than ~2 people.
|
||||||
|
- The operator is paid to **build the business to self-funding profitability
|
||||||
|
within ~6 months**, with a bonus for hitting it.
|
||||||
|
|
||||||
|
Supersedes the comp section of [`sns-infrastructure-hiring.md`](./sns-infrastructure-hiring.md).
|
||||||
|
|
||||||
|
> Not legal/tax advice. Have an attorney draft the offer + commission/bonus terms
|
||||||
|
> and a CPA confirm the loan and payroll treatment.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 1. The Core Idea
|
||||||
|
|
||||||
|
The loan buys **6 months of runway**. In that window the operator builds a book of
|
||||||
|
project work (and ideally some recurring service) so that by month ~6 the
|
||||||
|
business's **own gross profit covers the operator's fully-loaded salary** — i.e.,
|
||||||
|
it becomes self-funding and no longer needs the loan or owner subsidy. The bonus
|
||||||
|
rewards reaching that line on time.
|
||||||
|
|
||||||
|
Because you need someone to **build**, not just maintain, the pay must include
|
||||||
|
**real upside tied to the revenue they generate** — a flat salary alone attracts an
|
||||||
|
operator, not a builder.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 2. Competitive Salary Proposal
|
||||||
|
|
||||||
|
**Benchmarks (South Bend, 2026):** field service managers run ~$57–82k; operations
|
||||||
|
managers average ~$72–99k (senior ~$99k + ~$10k profit-share); senior network
|
||||||
|
engineers $80–110k. A hands-on builder-operator belongs at the **operations-manager
|
||||||
|
level.**
|
||||||
|
|
||||||
|
**Recommended package:**
|
||||||
|
|
||||||
|
| Component | Amount | Purpose |
|
||||||
|
|-----------|--------|---------|
|
||||||
|
| **Base salary** | **$78,000/yr** ($6,500/mo); range $72–84k | Competitive, fundable by the loan for 6 months |
|
||||||
|
| **Commission** | **10% of gross profit** on projects sold & delivered | The builder engine — pays them to bring in and close work |
|
||||||
|
| **Build bonus** | **$10,000** for hitting the self-funding milestone (§4) | Rewards building it to profitability on time |
|
||||||
|
| Vehicle | mileage reimbursement or ~$500/mo allowance | Lean — no fleet |
|
||||||
|
| Tools/certifier | company-provided or reimbursed (~$5–12k one-time) | Contractors often bring their own |
|
||||||
|
| Cert reimbursement | ~$1,500/yr | Retention + skills |
|
||||||
|
|
||||||
|
**Why this is competitive:** the $78k base alone matches the local operations-
|
||||||
|
manager market, and the commission + bonus push realistic total comp to
|
||||||
|
**~$95–110k** if they perform — attractive to a strong builder while keeping your
|
||||||
|
fixed cost at just the base.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 3. Sizing the 6-Month Loan
|
||||||
|
|
||||||
|
Keep the loan lean by using contractors for labor (no crew payroll) and minimal
|
||||||
|
fixed overhead:
|
||||||
|
|
||||||
|
| Item | 6-month figure | Notes |
|
||||||
|
|------|----------------|-------|
|
||||||
|
| Operator base ($6,500/mo × 6) | ~$39,000 | The core runway |
|
||||||
|
| Employer burden (~25–30%) | ~$10,000–12,000 | Payroll tax, workers' comp, minimal benefits |
|
||||||
|
| Tools + Fluke certifier (one-time) | ~$5,000–12,000 | Or rent the certifier to cut this |
|
||||||
|
| Insurance (GL + WC), licensing | ~$3,000–6,000 | Get quotes |
|
||||||
|
| Vehicle allowance / mileage | ~$3,000 | |
|
||||||
|
| Marketing/launch + working capital | ~$5,000–10,000 | Website, cards, first-project materials float |
|
||||||
|
| **Total loan target** | **~$65,000–$80,000** | Covers payroll + startup + a buffer |
|
||||||
|
|
||||||
|
> **Note:** the loan funds the *operator's* pay and startup — **not** the
|
||||||
|
> contractors. Contractor labor is billed inside each client project and paid from
|
||||||
|
> that project's revenue, so it doesn't draw down the runway.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 4. The Build Bonus — define "built it" precisely
|
||||||
|
|
||||||
|
Tie the $10,000 bonus to a **self-funding milestone**, not a vague "grow it":
|
||||||
|
|
||||||
|
> **Milestone:** the division produces **monthly gross profit ≥ the operator's
|
||||||
|
> fully-loaded monthly cost (~$8,300)** for **3 consecutive months**, achieved
|
||||||
|
> **within 6 months** of start.
|
||||||
|
|
||||||
|
Suggested tiering so it's motivating *and* realistic (see the timeline caveat in §6):
|
||||||
|
- **Hit in ≤6 months → full $10,000**
|
||||||
|
- **Hit in 7–9 months → $6,000**
|
||||||
|
- **Hit in 10–12 months → $3,000**
|
||||||
|
|
||||||
|
After the milestone, the business is self-funding: the loan is repaid on schedule
|
||||||
|
and the operator's base is covered by revenue, with commission continuing as the
|
||||||
|
ongoing "act like an owner" incentive.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 5. The Contractor Labor Model (Field Nation / Work Market)
|
||||||
|
|
||||||
|
This is what makes 6-month profitability realistic:
|
||||||
|
|
||||||
|
- **Scope high, dispatch flexibly.** The operator sells and scopes the job, then
|
||||||
|
dispatches skilled techs on-demand via Field Nation / Work Market for the labor.
|
||||||
|
- **Typical platform rates:** ~**$45–75/hr** (or flat per-site) for skilled
|
||||||
|
low-voltage/network techs — **marked up in the client quote**, so each project
|
||||||
|
carries its own labor cost and margin.
|
||||||
|
- **Near-zero fixed labor cost:** you pay for labor only when a paid project needs
|
||||||
|
it. No idle payroll between jobs.
|
||||||
|
- **Hire W-2 only when justified:** once recurring/steady work reliably keeps
|
||||||
|
~2 people busy, convert your best contractors to employees.
|
||||||
|
|
||||||
|
**Classification caution:** Field Nation/Work Market techs must remain **genuine
|
||||||
|
1099 independent contractors** — set the scope/deliverable, not their hours or
|
||||||
|
methods, or you risk worker-misclassification liability. Keep this clean.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 6. Total-Comp Scenarios (what the operator actually earns)
|
||||||
|
|
||||||
|
Assumes ~40% gross margin on project revenue.
|
||||||
|
|
||||||
|
| Scenario | Revenue built (yr 1) | Base | Commission (10% of GP) | Build bonus | **Total** |
|
||||||
|
|----------|----------------------|------|------------------------|-------------|-----------|
|
||||||
|
| **Floor (guaranteed)** | minimal | $78,000 | ~$0 | $0 | **~$78,000** |
|
||||||
|
| **Target** | ~$300,000 | $78,000 | ~$12,000 | $10,000 | **~$100,000** |
|
||||||
|
| **Strong** | ~$450,000 | $78,000 | ~$18,000 | $10,000 | **~$106,000** |
|
||||||
|
|
||||||
|
The floor makes it safe enough to leave a stable job; the upside makes building it
|
||||||
|
genuinely worth their effort.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 7. Honest Risk Flags (read before you commit)
|
||||||
|
|
||||||
|
1. **6 months to profitability is aggressive** for B2B infrastructure — commercial
|
||||||
|
sales cycles run 1–3 months per job, and you're part-time. That's exactly why
|
||||||
|
the bonus is **tiered** (§4) and the loan carries a buffer. Don't bet the whole
|
||||||
|
plan on hitting month 6 precisely.
|
||||||
|
2. **Salary-only won't attract a builder.** The commission is not optional — it's
|
||||||
|
what separates "someone who runs jobs" from "someone who brings in jobs."
|
||||||
|
3. **Loan reality:** a brand-new LLC with no revenue history usually needs a
|
||||||
|
**personal guarantee and/or collateral**; your steady W-2 income strengthens the
|
||||||
|
application. Talk to a lender and to the **Indiana SBDC** (free advising, South
|
||||||
|
Bend region) about SBA 7(a), an SBA **microloan**, or a bank line of credit.
|
||||||
|
4. **De-risk further with contract-to-hire.** Consider a short paid trial project
|
||||||
|
(or a 1099 ramp) before putting the operator on the full 6-month W-2 runway — it
|
||||||
|
confirms they can actually sell and deliver before the loan is on the line.
|
||||||
|
5. **Protect the asset.** Clients, phone number, domain, documentation, and vendor/
|
||||||
|
platform accounts stay in **SNS Infrastructure LLC** — plus a narrow Indiana
|
||||||
|
**non-solicitation** clause (1–2 yrs). See the hiring plan §9.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 8. Recommended Structure — Summary
|
||||||
|
|
||||||
|
- **Base:** $78,000/yr (fundable for 6 months by a ~$65–80k loan).
|
||||||
|
- **Commission:** 10% of project gross profit — the builder incentive.
|
||||||
|
- **Build bonus:** up to $10,000, tiered, for reaching self-funding profitability.
|
||||||
|
- **Labor:** Field Nation / Work Market contractors per project; W-2 only past ~2
|
||||||
|
steady heads.
|
||||||
|
- **Target total comp if they succeed:** ~$100k — competitive locally and worth
|
||||||
|
building for.
|
||||||
|
- **Exit condition:** once self-funding (3 months of GP ≥ loaded operator cost),
|
||||||
|
the loan is covered by revenue and you can turn attention to Business #2.
|
||||||
299
businesses/00-infrastructure/sns-infrastructure-hiring.md
Normal file
299
businesses/00-infrastructure/sns-infrastructure-hiring.md
Normal file
@ -0,0 +1,299 @@
|
|||||||
|
# SNS Infrastructure — Operator Hiring Plan (Business #1)
|
||||||
|
|
||||||
|
**Goal:** Stand up SNS Infrastructure LLC as the first operating business and hire
|
||||||
|
**one trusted person to truly run it day-to-day** — kept **deliberately
|
||||||
|
right-sized**, not scaled aggressively. Success = the business runs profitably and
|
||||||
|
**stands on its own** with minimal owner involvement, freeing the owner to launch
|
||||||
|
Business #2.
|
||||||
|
**Parent:** SnS Network Solutions Holdings LLC · **Division brand:** [`sns-infrastructure.md`](../../divisions/sns-infrastructure.md)
|
||||||
|
|
||||||
|
> Business/HR playbook, not legal or tax advice. Have an Indiana employment
|
||||||
|
> attorney review the offer letter, profit-share terms, and restrictive-covenant
|
||||||
|
> language, and a CPA/payroll provider set up withholding and workers' comp before
|
||||||
|
> hiring.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 0. What "Right-Sized" Means Here
|
||||||
|
|
||||||
|
This is a **stay-small-on-purpose** business — a stable, high-quality local
|
||||||
|
operation, not a growth-at-all-costs company. Target shape:
|
||||||
|
|
||||||
|
- **Team:** the Operator + **project-based contractors via Field Nation / Work
|
||||||
|
Market** for labor. Convert to W-2 techs only once steady work justifies more
|
||||||
|
than ~2 people. Owner is part-time and hands-off after ramp.
|
||||||
|
- **Territory:** South Bend / Michiana + roughly a 1-hour radius. Don't chase work
|
||||||
|
across the state.
|
||||||
|
- **Clients:** a curated base of the brand's target customers (small/medium
|
||||||
|
businesses, churches, medical/law offices, etc.) with **repeat and referral
|
||||||
|
work** — not one-off low-margin jobs.
|
||||||
|
- **Posture:** protect **margin and reputation over volume.** Say no to bad-fit
|
||||||
|
jobs. Add a tech only when utilization genuinely demands it.
|
||||||
|
|
||||||
|
Why this is a good strategy, not a limitation: higher margins, lower stress, less
|
||||||
|
capital at risk, easier to run without the owner, and a quality reputation that
|
||||||
|
feeds referrals — exactly the "trusted long-term partner" the parent brand wants.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 1. The Real Decision
|
||||||
|
|
||||||
|
You are hiring the person who will **be** the business day-to-day and be trusted
|
||||||
|
to run it. Three archetypes:
|
||||||
|
|
||||||
|
| Archetype | What they do | Cost | Fit for a right-sized shop |
|
||||||
|
|-----------|--------------|------|----------------------------|
|
||||||
|
| **A. Cheap installer** | Pulls cable, follows orders | Low ($18–24/hr) | ✗ Can't run anything; you'd still be the boss |
|
||||||
|
| **B. Operator-Lead (working manager)** ✅ | Runs day-to-day *and* does billable field work | Mid–High ($75–95k + profit-share) | ✓ **The right hire** — one person runs a small, tight operation |
|
||||||
|
| **C. Pure General Manager** | Manages/sells only, no hands-on | High ($90k+) | ✗ Overkill; a small shop can't carry a non-billing manager |
|
||||||
|
|
||||||
|
**Recommendation: hire Archetype B — an "Operator-Lead."** For a deliberately
|
||||||
|
small business you need one dependable person who **runs the operation and still
|
||||||
|
turns a wrench**: schedules and delivers work, quotes jobs, keeps clients happy,
|
||||||
|
manages 1–2 techs, and owns the outcome — without needing you day-to-day.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 2. The Ideal Candidate Profile
|
||||||
|
|
||||||
|
**Title:** Operations Lead / Working Manager (Founding Operator)
|
||||||
|
|
||||||
|
A dependable senior network/low-voltage professional (7–12 years) who wants to
|
||||||
|
**run their own shop without the risk of owning it.** They're organized, honest,
|
||||||
|
client-friendly, and take pride in a job done right — the type who wants
|
||||||
|
stability and responsibility, **not** to build an empire or spin off their own
|
||||||
|
competing company.
|
||||||
|
|
||||||
|
Temperament matters as much as skill here: you're handing over the keys. Look for
|
||||||
|
someone motivated by **ownership of outcomes and steady, fair upside**, who
|
||||||
|
embodies the brand's principles — **open standards, security by design,
|
||||||
|
documentation matters, automate repetitive work, build for tomorrow.**
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 3. Responsibilities
|
||||||
|
|
||||||
|
**Do the work (Day 1):**
|
||||||
|
- Structured cabling (Cat6/6A, fiber), termination, and certification testing
|
||||||
|
- Network install/config: routers, switches, VLANs, firewalls, VPNs
|
||||||
|
- Wireless: site surveys, AP placement, controller config (UniFi/Meraki/Aruba)
|
||||||
|
- Rack build-outs, labeling, and as-built documentation
|
||||||
|
|
||||||
|
**Run the business (once ramped — this is the "truly run it" part):**
|
||||||
|
- Scheduling, dispatch, and project delivery
|
||||||
|
- Site walks, scoping, estimating, and proposals
|
||||||
|
- Owning client relationships and repeat/referral pipeline
|
||||||
|
- Vendor/distributor accounts (Graybar, ADI, Wesco/Anixter)
|
||||||
|
- Maintaining SNS install standards, documentation, and pricing
|
||||||
|
- Managing 1–2 technicians and their quality/safety
|
||||||
|
|
||||||
|
**Steady-state (NOT aggressive growth):**
|
||||||
|
- Keep utilization healthy and margins protected
|
||||||
|
- Add a technician only when demand clearly requires it
|
||||||
|
- Maintain the reputation and client base — protect quality over volume
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 4. Skills & Certifications
|
||||||
|
|
||||||
|
**Must-have**
|
||||||
|
- 7+ years hands-on networking + structured cabling
|
||||||
|
- **Cisco CCNA** *or* **CompTIA Network+** (routing/switching competence)
|
||||||
|
- Structured cabling + fiber termination; comfortable with a cable certifier (Fluke)
|
||||||
|
- **Operational maturity** — can schedule, quote, manage a small crew, and be
|
||||||
|
relied on to run the shop
|
||||||
|
- Proven client-facing communication and clean documentation habits
|
||||||
|
- Valid driver's license + clean driving record (company vehicle)
|
||||||
|
- Able to lift ~50 lbs, work on ladders/lifts, pass a background check
|
||||||
|
|
||||||
|
**Strongly preferred**
|
||||||
|
- **BICSI** (Installer 2 / Technician) or **RCDD** for design
|
||||||
|
- Wireless vendor certs (Ubiquiti UEWA, Cisco Meraki, Aruba)
|
||||||
|
- **CompTIA Security+** (bridges into the future SNS Secure division)
|
||||||
|
- Estimating/quoting experience; has run jobs end-to-end
|
||||||
|
|
||||||
|
**Bonus**
|
||||||
|
- Has run a small crew, branch, or their own service operation *reliably*
|
||||||
|
- Local relationships with GCs, electricians, property managers, businesses
|
||||||
|
- Linux/automation familiarity (aligns with SNS Systems)
|
||||||
|
|
||||||
|
**Screen out on:** all theory / no hands-on, no documentation discipline, can't
|
||||||
|
explain tech simply, unexplained job-hopping, or signals they really want to
|
||||||
|
start their **own** company (that's a future competitor, not your operator).
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 5. Compensation — South Bend Market (verify at hire)
|
||||||
|
|
||||||
|
> **See [`operator-compensation-proposal.md`](./operator-compensation-proposal.md)
|
||||||
|
> for the current, detailed pay proposal** (loan-funded 6-month runway, base +
|
||||||
|
> commission + build bonus, and the contractor labor model). The summary below is
|
||||||
|
> the general framing.
|
||||||
|
|
||||||
|
Local 2026 reference points: low-voltage/cabling techs average ~$25/hr
|
||||||
|
(~$43k/yr); experienced network engineers in South Bend run **$80k–110k**; lead
|
||||||
|
comms/data techs $100k+. An Operator-Lead who runs the shop sits at the **top of
|
||||||
|
the technician band into the engineer band.**
|
||||||
|
|
||||||
|
**Recommended structure — solid base + profit-share (fits a stable, right-sized
|
||||||
|
business better than growth commissions):**
|
||||||
|
|
||||||
|
| Component | Range | Notes |
|
||||||
|
|-----------|-------|-------|
|
||||||
|
| Base salary | **$75,000–$95,000** | Pay fairly — you're trusting them to run it |
|
||||||
|
| **Profit-share** | **10–15% of the division's net profit**, paid quarterly/annually | The key lever: rewards **profitability and stability**, not chasing volume |
|
||||||
|
| Retention/quality bonus | modest annual | Tied to client retention + clean delivery, reinforcing "right-sized" |
|
||||||
|
| Company vehicle | ~$400–700/mo (lease) or mileage reimbursement | |
|
||||||
|
| Tools + certifier | $5,000–15,000 one-time | Fluke certifier is the big line item |
|
||||||
|
| Cert reimbursement | ~$1,500/yr | Keeps skills current, builds loyalty |
|
||||||
|
| Phone/laptop | ~$100/mo | |
|
||||||
|
|
||||||
|
**Why profit-share, not equity:** you want to keep full ownership under the
|
||||||
|
Holdings company and move on to Business #2. **Profit-share (cash) makes the
|
||||||
|
Operator treat the business like their own without giving up any ownership** — and
|
||||||
|
because you're keeping it small, a healthy net-profit share is genuinely
|
||||||
|
motivating. (Equity/vesting is optional and only worth considering later if this
|
||||||
|
person becomes irreplaceable — get attorney/CPA advice first.)
|
||||||
|
|
||||||
|
**Fully-loaded first-year cost:** base + **~25–30% employer burden** (payroll
|
||||||
|
taxes, workers' comp — higher for field/low-voltage class codes, benefits) +
|
||||||
|
vehicle + tools. Budget roughly **$115,000–$145,000 all-in for year one**,
|
||||||
|
front-loaded by the one-time tools/certifier purchase.
|
||||||
|
|
||||||
|
> **Cash-flow reality:** this person costs money before the division earns it.
|
||||||
|
> Hold **6–12 months of their loaded cost in reserve**, or start them
|
||||||
|
> part-time / contract-to-hire until the pipeline supports full-time.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 6. Keeping It Running Without You (this is the whole point)
|
||||||
|
|
||||||
|
Because you intend to **step back and move to Business #2**, key-person risk is
|
||||||
|
your #1 threat: one person will hold the clients and the know-how, and could
|
||||||
|
leave — or leave *and compete*. The goal is a business that runs without you *and*
|
||||||
|
can't walk out the door. Non-negotiables:
|
||||||
|
|
||||||
|
1. **Stay involved until it's genuinely self-sufficient** (see §11), then step
|
||||||
|
back deliberately — don't disappear on day one.
|
||||||
|
2. **Own the assets, not just the labor.** Client contracts, the phone number,
|
||||||
|
domain, website, documentation, pricing, and vendor accounts belong to **SNS
|
||||||
|
Infrastructure LLC** — never to the individual.
|
||||||
|
3. **Document everything** (a core brand principle). Standards, processes, client
|
||||||
|
as-builts, and pricing live in the company so it survives any one person and a
|
||||||
|
new tech can be onboarded from the binder. This is your real insurance policy.
|
||||||
|
4. **Profit-share retention.** A fair net-profit share is the strongest reason a
|
||||||
|
dependable operator stays and runs it well instead of leaving to start their own.
|
||||||
|
5. **Restrictive covenants** — narrow non-solicitation, see §9.
|
||||||
|
6. **Don't let one person be a single point of failure forever.** Even at
|
||||||
|
"right-sized," a second cross-trained tech means the business isn't hostage to
|
||||||
|
one person's calendar or mood.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 7. Where to Find This Person (South Bend / Michiana)
|
||||||
|
|
||||||
|
- **Ivy Tech Community College (South Bend/Elkhart)** — networking/IT programs;
|
||||||
|
junior-tech pipeline plus further-along grads/instructors. Build the relationship early.
|
||||||
|
- **Poach from local/regional integrators, AV/security firms, and ISPs** — a
|
||||||
|
seasoned tech tired of big-company bureaucracy who wants to run a shop is the ideal fit.
|
||||||
|
- **Electrical/low-voltage contractors** — cross-trained field techs.
|
||||||
|
- **Referrals** — ask your network first; the best trade operators rarely apply cold.
|
||||||
|
- **BICSI directory / LinkedIn / Indeed** — filter CCNA/Network+/BICSI within ~50 mi.
|
||||||
|
- **South Bend Regional Chamber & trade groups** — candidates *and* future clients.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 8. Screening & Interview Process
|
||||||
|
|
||||||
|
1. **Phone screen (20 min):** experience, why leaving, comp expectations, license,
|
||||||
|
and *what they actually want* — running a stable shop vs. starting their own.
|
||||||
|
2. **Technical interview (60 min):** walk through a past project end-to-end; have
|
||||||
|
them *design a small office network + cabling plan out loud*.
|
||||||
|
3. **Operations interview:** how they'd schedule a week, quote a job, handle an
|
||||||
|
unhappy client, and keep a crew organized. You're testing whether they can
|
||||||
|
*run it*, not just wire it.
|
||||||
|
4. **Hands-on assessment:** terminate a Cat6 cable + explain a cert test, or
|
||||||
|
review a real quote — confirm the hands match the résumé.
|
||||||
|
5. **Client-communication test:** explain a technical concept to a "coffee-shop
|
||||||
|
owner." Make-or-break for someone who owns client relationships.
|
||||||
|
6. **References (2–3):** former manager + a client. Probe reliability,
|
||||||
|
documentation, honesty, and how they leave employers.
|
||||||
|
7. **Background + driving-record check** (client premises + company vehicle).
|
||||||
|
8. **Contract-to-hire / trial project** — strongly recommended to de-risk handing
|
||||||
|
someone the keys.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 9. Legal & Employment Setup (Indiana)
|
||||||
|
|
||||||
|
- **Employer of record:** a **W-2 employee of SNS Infrastructure LLC**, not the
|
||||||
|
Holdings parent — keeps employment liability walled off in the subsidiary.
|
||||||
|
- **Payroll & taxes:** register Indiana withholding (INBiz BT-1) + a payroll
|
||||||
|
provider (Gusto/QuickBooks/ADP). Get the **subsidiary's EIN**.
|
||||||
|
- **Workers' comp — required in Indiana**, essential for ladder/field work; rates
|
||||||
|
for low-voltage/construction class codes are meaningful — budget for it.
|
||||||
|
- **Employment agreement:** Indiana is **at-will**; still put duties, base, the
|
||||||
|
**profit-share formula and how net profit is calculated**, confidentiality, and
|
||||||
|
IP assignment in writing to avoid disputes.
|
||||||
|
- **Restrictive covenants (Indiana-specific):** Indiana enforces non-competes /
|
||||||
|
non-solicitation **only if reasonable** in scope, duration, and geography and
|
||||||
|
tied to a protectable interest (client lists, training, trade secrets). Courts
|
||||||
|
"blue-pencil" (strike overbroad terms, won't rewrite), so **draft narrow**: a
|
||||||
|
**non-solicitation of SNS clients/employees for 1–2 years** is far more
|
||||||
|
enforceable — and more useful — than a broad "can't work in networking" clause.
|
||||||
|
Attorney-drafted.
|
||||||
|
- **General liability insurance** for on-site work.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 10. First 90 Days (onboarding)
|
||||||
|
|
||||||
|
- **Week 1:** entity/payroll/insurance live; company email, vehicle, tools issued;
|
||||||
|
review SNS standards, documentation templates, and safety expectations.
|
||||||
|
- **Weeks 2–4:** shadow/lead first jobs *with you present*; set up vendor accounts
|
||||||
|
and the standard estimate/quote and as-built templates.
|
||||||
|
- **Month 2:** they own scoping and quoting; you review before it goes out.
|
||||||
|
Confirm the profit-share formula and reporting.
|
||||||
|
- **Month 3:** they run delivery end-to-end; you shift to reviewing numbers, not
|
||||||
|
doing the work. Agree the written self-sufficiency milestones (§11).
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 11. "Standing On Its Own" — the trigger to start Business #2
|
||||||
|
|
||||||
|
Move to Business #2 only when SNS Infrastructure clears these, ideally sustained
|
||||||
|
**3–6 months**:
|
||||||
|
|
||||||
|
- ✅ Positive **net profit** for 3–6 consecutive months **without the owner doing
|
||||||
|
billable work**.
|
||||||
|
- ✅ The Operator independently handles **sales, quoting, delivery, and client
|
||||||
|
relationships**.
|
||||||
|
- ✅ **Processes and pricing are documented** — a new tech could be onboarded from
|
||||||
|
the binder.
|
||||||
|
- ✅ A **cash reserve** (several months of operating cost) is maintained.
|
||||||
|
- ✅ Owner's weekly involvement is down to **a few hours of review** (numbers,
|
||||||
|
approvals, exceptions).
|
||||||
|
|
||||||
|
Until then, keep at least one foot in the business.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 12. First-Hire Cost Summary
|
||||||
|
|
||||||
|
| Item | One-time | Recurring (yr 1) |
|
||||||
|
|------|----------|------------------|
|
||||||
|
| Base salary | — | $75,000–95,000 |
|
||||||
|
| Employer burden (~25–30%) | — | ~$19,000–29,000 |
|
||||||
|
| Profit-share | — | 10–15% of net profit (variable) |
|
||||||
|
| Vehicle | — | ~$5,000–8,500 (lease) |
|
||||||
|
| Tools + Fluke certifier | $5,000–15,000 | — |
|
||||||
|
| Cert reimbursement | — | ~$1,500 |
|
||||||
|
| Workers' comp + GL insurance | — | varies (get quotes) |
|
||||||
|
| Payroll software | — | ~$600–1,200 |
|
||||||
|
| **Rough all-in year one** | | **~$115,000–145,000** |
|
||||||
|
|
||||||
|
**Bottom line:** hire a dependable **Operator-Lead** who wants to run a shop
|
||||||
|
without owning the risk. Pay a fair base plus a **net-profit share** so they treat
|
||||||
|
it like their own, keep all clients/assets/documentation in the LLC, protect
|
||||||
|
**margin and reputation over volume**, and stay involved until the business
|
||||||
|
**stands on its own** (§11) — then step back and start Business #2.
|
||||||
38
businesses/01-secure/01-secure.md
Normal file
38
businesses/01-secure/01-secure.md
Normal file
@ -0,0 +1,38 @@
|
|||||||
|
# 01 · SNS Secure — Scaffold / Research / TODO
|
||||||
|
|
||||||
|
**Status:** Planned · natural **Business #2** front-runner · **Tagline:** *Protected by Design*
|
||||||
|
**Entity:** SNS Secure LLC (operating subsidiary of SnS Network Solutions Holdings LLC)
|
||||||
|
**Liability tier:** **High** — highest combined exposure of any division (physical install + cyber E&O)
|
||||||
|
**Signature accent:** Amber `#F5A623` — see [`branding.html`](./branding.html)
|
||||||
|
**Formal brief:** [`../../divisions/sns-secure.md`](../../divisions/sns-secure.md)
|
||||||
|
|
||||||
|
## Scaffold / Research
|
||||||
|
- **Two service lines, two risk profiles:**
|
||||||
|
- *Physical* — IP cameras (design/install, NVR/VMS), access control, alarm/intrusion.
|
||||||
|
- *Cyber* — audits, hardening, firewall/UTM, monitoring, incident response, training.
|
||||||
|
- **Insurance is split:** general liability (physical install) **+** cyber errors & omissions (E&O). Different products.
|
||||||
|
- **Licensing flag:** 2026 guidance suggests Indiana now requires a **state license to sell/install/monitor** burglar/fire/electronic security, access control, and CCTV — **verify before any physical work**.
|
||||||
|
- **Possible future split:** *Secure (Physical)* vs. *Secure (Cyber)*.
|
||||||
|
- Depends on **00-Infrastructure** as the network substrate; sells into the same client base.
|
||||||
|
|
||||||
|
## TODO → Plan (do before creating milestones)
|
||||||
|
- [ ] Confirm Indiana alarm/security licensing requirements (state + local) — blocker for physical work
|
||||||
|
- [ ] Decide launch shape: physical-first, cyber-first, or both
|
||||||
|
- [ ] Get insurance quotes: GL **and** cyber E&O
|
||||||
|
- [ ] Pick core product lines / vendor partners (cameras, access control, firewall/UTM)
|
||||||
|
- [ ] Draft pricing + service packages (project vs. monitoring/recurring)
|
||||||
|
- [ ] Define go-to-market (cross-sell from Infrastructure clients?)
|
||||||
|
- [ ] Staffing: certified installer(s) + cyber skillset (or contractor model)
|
||||||
|
- [ ] Finalize logo from [`branding.html`](./branding.html) prompt
|
||||||
|
|
||||||
|
## TODO → Launch (see [`../../divisions/legal-structure.md`](../../divisions/legal-structure.md))
|
||||||
|
- [ ] Form SNS Secure LLC on INBiz (owner: Holdings LLC) · EIN · operating agreement
|
||||||
|
- [ ] Separate business bank account
|
||||||
|
- [ ] Bind GL + cyber E&O insurance
|
||||||
|
- [ ] Obtain required security/alarm license(s)
|
||||||
|
|
||||||
|
## Milestones
|
||||||
|
_TBD — populate once the plan above is complete._
|
||||||
|
|
||||||
|
## Legal & Insurance
|
||||||
|
Store formation docs, licenses, and insurance policies in a `legal/` folder here.
|
||||||
3
businesses/01-secure/README.md
Normal file
3
businesses/01-secure/README.md
Normal file
@ -0,0 +1,3 @@
|
|||||||
|
# SNS Secure
|
||||||
|
|
||||||
|
See [`01-secure.md`](./01-secure.md) for scaffold, research, and TODO.
|
||||||
78
businesses/01-secure/branding.html
Normal file
78
businesses/01-secure/branding.html
Normal file
@ -0,0 +1,78 @@
|
|||||||
|
<!DOCTYPE html>
|
||||||
|
<!-- SNS Secure — color scheme + logo prompt. Inherits parent brand (../../sns.md). -->
|
||||||
|
<html lang="en">
|
||||||
|
<head>
|
||||||
|
<meta charset="UTF-8">
|
||||||
|
<meta name="viewport" content="width=device-width, initial-scale=1.0">
|
||||||
|
<title>SNS Secure — Brand Sheet</title>
|
||||||
|
<style>
|
||||||
|
:root{--navy:#0A1628;--darkgray:#20252B;--white:#F6F7F9;--parent-cyan:#10C8D8;--accent:#F5A623;/* Amber */}
|
||||||
|
*{box-sizing:border-box;margin:0;padding:0}
|
||||||
|
body{background:var(--navy);color:var(--white);font-family:"IBM Plex Sans",Inter,system-ui,Arial,sans-serif;line-height:1.5;padding:48px 24px}
|
||||||
|
.wrap{max-width:920px;margin:0 auto}
|
||||||
|
h1{font-family:Oxanium,Sora,Rajdhani,system-ui,sans-serif;font-weight:700;font-size:2.2rem;letter-spacing:.5px}
|
||||||
|
h1 .light{font-weight:300;color:var(--accent)}
|
||||||
|
.tag{color:var(--parent-cyan);font-size:1.05rem;margin:4px 0}
|
||||||
|
.accent-bar{height:6px;width:120px;background:var(--accent);border-radius:3px;margin:14px 0 32px}
|
||||||
|
h2{font-family:Oxanium,Sora,sans-serif;font-weight:600;font-size:1.15rem;margin:34px 0 14px;text-transform:uppercase;letter-spacing:1.5px}
|
||||||
|
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px}
|
||||||
|
.sw{border-radius:10px;overflow:hidden;border:1px solid rgba(255,255,255,.1)}
|
||||||
|
.chip{height:88px}
|
||||||
|
.meta{padding:10px 12px;background:var(--darkgray);font-size:.82rem}
|
||||||
|
.meta b{display:block;font-size:.9rem;margin-bottom:2px}
|
||||||
|
.hex{font-family:"IBM Plex Mono",monospace;color:var(--parent-cyan)}
|
||||||
|
.signature{grid-column:1/-1}
|
||||||
|
.signature .chip{height:120px;display:flex;align-items:flex-end;padding:12px}
|
||||||
|
.signature .lbl{background:rgba(10,22,40,.55);color:#fff;padding:4px 10px;border-radius:6px;font-size:.8rem}
|
||||||
|
.type{background:var(--darkgray);border-radius:10px;padding:18px 20px}
|
||||||
|
.type p{margin:4px 0;font-size:.95rem}
|
||||||
|
.promptbox{position:relative;background:#0d1a30;border:1px solid rgba(245,166,35,.4);border-radius:10px;padding:20px;margin-top:12px}
|
||||||
|
pre{white-space:pre-wrap;font-family:"IBM Plex Mono",ui-monospace,monospace;font-size:.85rem;color:#dfe7f5}
|
||||||
|
button{position:absolute;top:12px;right:12px;background:var(--accent);color:#20252B;border:0;padding:8px 14px;border-radius:6px;font-size:.8rem;cursor:pointer;font-weight:700}
|
||||||
|
button:active{transform:translateY(1px)}
|
||||||
|
</style>
|
||||||
|
</head>
|
||||||
|
<body>
|
||||||
|
<div class="wrap">
|
||||||
|
<h1>SNS <span class="light">Secure</span></h1>
|
||||||
|
<div class="tag">Protected by Design</div>
|
||||||
|
<div class="accent-bar"></div>
|
||||||
|
|
||||||
|
<h2>Signature Accent</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw signature"><div class="chip" style="background:#F5A623"><span class="lbl">Amber <span class="hex">#F5A623</span></span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Base Palette (constant across all SNS brands)</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw"><div class="chip" style="background:#0A1628"></div><div class="meta"><b>Primary Navy</b><span class="hex">#0A1628</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#20252B"></div><div class="meta"><b>Dark Gray</b><span class="hex">#20252B</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#F6F7F9"></div><div class="meta" style="color:#20252B;background:#F6F7F9"><b>White</b><span class="hex" style="color:#00A8C6">#F6F7F9</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#10C8D8"></div><div class="meta"><b>Parent Cyan</b><span class="hex">#10C8D8</span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Typography</h2>
|
||||||
|
<div class="type">
|
||||||
|
<p><b>Display:</b> Oxanium / Sora / Rajdhani — geometric, "SNS" heavier.</p>
|
||||||
|
<p><b>Body:</b> IBM Plex Sans / Inter — clean, highly legible.</p>
|
||||||
|
<p><b>Rule:</b> flat, no gradients, works in 1-color, black & white, embroidery, laser, vinyl.</p>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>ChatGPT Logo Prompt</h2>
|
||||||
|
<div class="promptbox">
|
||||||
|
<button onclick="navigator.clipboard.writeText(document.getElementById('p').innerText)">Copy</button>
|
||||||
|
<pre id="p">Design a minimal, geometric logo for "SNS Secure," a professional physical-security and cybersecurity engineering company. Flat vector style, no gradients, no 3D, no shadows — clean, precise, architectural and timeless, like the mark of a serious engineering firm rather than consumer tech.
|
||||||
|
|
||||||
|
Symbol: an abstract geometric mark suggesting protection and defense-in-depth — concentric or interlocking angular layers guarding a precise central core, or an angular monogram of the letters "SNS" built from overlapping protective planes. Engineered, modular, and recognizable without text.
|
||||||
|
|
||||||
|
Color: deep navy #0A1628 as the primary, a single amber accent #F5A623, and white #F6F7F9. Two colors maximum. Must also read cleanly in solid one-color and in pure black-and-white.
|
||||||
|
|
||||||
|
Typography: pair the icon with a clean geometric sans-serif wordmark "SNS Secure" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier, "Secure" lighter.
|
||||||
|
|
||||||
|
Layout: horizontal lockup, icon left and wordmark right, on a plain flat background. High contrast, generous negative space, centered, logo-sheet presentation.
|
||||||
|
|
||||||
|
Avoid: padlocks, shields, keyholes, security cameras, eyes, fingerprints, globes, lightning bolts, clip art, gradients, drop shadows, mascots, and generic security/IT imagery.</pre>
|
||||||
|
</div>
|
||||||
|
</div>
|
||||||
|
</body>
|
||||||
|
</html>
|
||||||
34
businesses/02-support/02-support.md
Normal file
34
businesses/02-support/02-support.md
Normal file
@ -0,0 +1,34 @@
|
|||||||
|
# 02 · SNS Support — Scaffold / Research / TODO
|
||||||
|
|
||||||
|
**Status:** Planned · natural **Business #2/#3** candidate · **Tagline:** *Always On*
|
||||||
|
**Entity:** SNS Support LLC (operating subsidiary of SnS Network Solutions Holdings LLC)
|
||||||
|
**Liability tier:** **Medium–High** — SLA/contractual exposure + recurring revenue worth ring-fencing
|
||||||
|
**Signature accent:** Orange `#F97316` — see [`branding.html`](./branding.html)
|
||||||
|
**Formal brief:** [`../../divisions/sns-support.md`](../../divisions/sns-support.md)
|
||||||
|
|
||||||
|
## Scaffold / Research
|
||||||
|
- **The recurring-revenue engine** — maintains what every other division builds; where the brand's "long-term partnership" promise actually lives.
|
||||||
|
- **Consolidation rule:** ALL managed-service contracts live here (pulling the overlaps out of Systems and Cloud). Systems/Cloud build; Support maintains.
|
||||||
|
- **Services:** managed IT / helpdesk, RMM, patch management, backup monitoring + DR testing, SLA response/escalation, recurring health reporting.
|
||||||
|
- **Main risks:** downtime and data-loss claims → SLA terms + E&O coverage are critical.
|
||||||
|
- Turns one-time projects from all divisions into durable monthly relationships.
|
||||||
|
|
||||||
|
## TODO → Plan (do before creating milestones)
|
||||||
|
- [ ] Define SLA tiers (response/resolution times, coverage hours) + pricing per seat/device/site
|
||||||
|
- [ ] Choose RMM + PSA/ticketing + backup/monitoring toolstack
|
||||||
|
- [ ] Draft the managed-services agreement (SLA, liability caps, data handling) — attorney review
|
||||||
|
- [ ] Decide staffing / after-hours coverage model (in-house vs. contracted NOC)
|
||||||
|
- [ ] Map cross-sell handoff from Infrastructure/Systems/Cloud projects
|
||||||
|
- [ ] Get E&O insurance quotes
|
||||||
|
- [ ] Finalize logo from [`branding.html`](./branding.html) prompt
|
||||||
|
|
||||||
|
## TODO → Launch (see [`../../divisions/legal-structure.md`](../../divisions/legal-structure.md))
|
||||||
|
- [ ] Form SNS Support LLC on INBiz (owner: Holdings LLC) · EIN · operating agreement
|
||||||
|
- [ ] Separate business bank account
|
||||||
|
- [ ] Bind E&O + general liability insurance
|
||||||
|
|
||||||
|
## Milestones
|
||||||
|
_TBD — populate once the plan above is complete._
|
||||||
|
|
||||||
|
## Legal & Insurance
|
||||||
|
Store formation docs, client MSAs/SLAs, and insurance policies in a `legal/` folder here.
|
||||||
3
businesses/02-support/README.md
Normal file
3
businesses/02-support/README.md
Normal file
@ -0,0 +1,3 @@
|
|||||||
|
# SNS Support
|
||||||
|
|
||||||
|
See [`02-support.md`](./02-support.md) for scaffold, research, and TODO.
|
||||||
78
businesses/02-support/branding.html
Normal file
78
businesses/02-support/branding.html
Normal file
@ -0,0 +1,78 @@
|
|||||||
|
<!DOCTYPE html>
|
||||||
|
<!-- SNS Support — color scheme + logo prompt. Inherits parent brand (../../sns.md). -->
|
||||||
|
<html lang="en">
|
||||||
|
<head>
|
||||||
|
<meta charset="UTF-8">
|
||||||
|
<meta name="viewport" content="width=device-width, initial-scale=1.0">
|
||||||
|
<title>SNS Support — Brand Sheet</title>
|
||||||
|
<style>
|
||||||
|
:root{--navy:#0A1628;--darkgray:#20252B;--white:#F6F7F9;--parent-cyan:#10C8D8;--accent:#F97316;/* Orange */}
|
||||||
|
*{box-sizing:border-box;margin:0;padding:0}
|
||||||
|
body{background:var(--navy);color:var(--white);font-family:"IBM Plex Sans",Inter,system-ui,Arial,sans-serif;line-height:1.5;padding:48px 24px}
|
||||||
|
.wrap{max-width:920px;margin:0 auto}
|
||||||
|
h1{font-family:Oxanium,Sora,Rajdhani,system-ui,sans-serif;font-weight:700;font-size:2.2rem;letter-spacing:.5px}
|
||||||
|
h1 .light{font-weight:300;color:var(--accent)}
|
||||||
|
.tag{color:var(--parent-cyan);font-size:1.05rem;margin:4px 0}
|
||||||
|
.accent-bar{height:6px;width:120px;background:var(--accent);border-radius:3px;margin:14px 0 32px}
|
||||||
|
h2{font-family:Oxanium,Sora,sans-serif;font-weight:600;font-size:1.15rem;margin:34px 0 14px;text-transform:uppercase;letter-spacing:1.5px}
|
||||||
|
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px}
|
||||||
|
.sw{border-radius:10px;overflow:hidden;border:1px solid rgba(255,255,255,.1)}
|
||||||
|
.chip{height:88px}
|
||||||
|
.meta{padding:10px 12px;background:var(--darkgray);font-size:.82rem}
|
||||||
|
.meta b{display:block;font-size:.9rem;margin-bottom:2px}
|
||||||
|
.hex{font-family:"IBM Plex Mono",monospace;color:var(--parent-cyan)}
|
||||||
|
.signature{grid-column:1/-1}
|
||||||
|
.signature .chip{height:120px;display:flex;align-items:flex-end;padding:12px}
|
||||||
|
.signature .lbl{background:rgba(10,22,40,.55);color:#fff;padding:4px 10px;border-radius:6px;font-size:.8rem}
|
||||||
|
.type{background:var(--darkgray);border-radius:10px;padding:18px 20px}
|
||||||
|
.type p{margin:4px 0;font-size:.95rem}
|
||||||
|
.promptbox{position:relative;background:#0d1a30;border:1px solid rgba(249,115,22,.4);border-radius:10px;padding:20px;margin-top:12px}
|
||||||
|
pre{white-space:pre-wrap;font-family:"IBM Plex Mono",ui-monospace,monospace;font-size:.85rem;color:#dfe7f5}
|
||||||
|
button{position:absolute;top:12px;right:12px;background:var(--accent);color:#fff;border:0;padding:8px 14px;border-radius:6px;font-size:.8rem;cursor:pointer;font-weight:700}
|
||||||
|
button:active{transform:translateY(1px)}
|
||||||
|
</style>
|
||||||
|
</head>
|
||||||
|
<body>
|
||||||
|
<div class="wrap">
|
||||||
|
<h1>SNS <span class="light">Support</span></h1>
|
||||||
|
<div class="tag">Always On</div>
|
||||||
|
<div class="accent-bar"></div>
|
||||||
|
|
||||||
|
<h2>Signature Accent</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw signature"><div class="chip" style="background:#F97316"><span class="lbl">Orange <span class="hex">#F97316</span></span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Base Palette (constant across all SNS brands)</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw"><div class="chip" style="background:#0A1628"></div><div class="meta"><b>Primary Navy</b><span class="hex">#0A1628</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#20252B"></div><div class="meta"><b>Dark Gray</b><span class="hex">#20252B</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#F6F7F9"></div><div class="meta" style="color:#20252B;background:#F6F7F9"><b>White</b><span class="hex" style="color:#00A8C6">#F6F7F9</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#10C8D8"></div><div class="meta"><b>Parent Cyan</b><span class="hex">#10C8D8</span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Typography</h2>
|
||||||
|
<div class="type">
|
||||||
|
<p><b>Display:</b> Oxanium / Sora / Rajdhani — geometric, "SNS" heavier.</p>
|
||||||
|
<p><b>Body:</b> IBM Plex Sans / Inter — clean, highly legible.</p>
|
||||||
|
<p><b>Rule:</b> flat, no gradients, works in 1-color, black & white, embroidery, laser, vinyl.</p>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>ChatGPT Logo Prompt</h2>
|
||||||
|
<div class="promptbox">
|
||||||
|
<button onclick="navigator.clipboard.writeText(document.getElementById('p').innerText)">Copy</button>
|
||||||
|
<pre id="p">Design a minimal, geometric logo for "SNS Support," a professional managed-IT and always-on monitoring company. Flat vector style, no gradients, no 3D, no shadows — clean, precise, architectural and timeless, like the mark of a serious engineering firm rather than consumer tech.
|
||||||
|
|
||||||
|
Symbol: an abstract geometric mark suggesting continuous, always-on operation — a clean modular ring or orbit of precise segments implying an uninterrupted cycle and constant monitoring. Engineered, modular, and recognizable without text.
|
||||||
|
|
||||||
|
Color: deep navy #0A1628 as the primary, a single orange accent #F97316, and white #F6F7F9. Two colors maximum. Must also read cleanly in solid one-color and in pure black-and-white.
|
||||||
|
|
||||||
|
Typography: pair the icon with a clean geometric sans-serif wordmark "SNS Support" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier, "Support" lighter.
|
||||||
|
|
||||||
|
Layout: horizontal lockup, icon left and wordmark right, on a plain flat background. High contrast, generous negative space, centered, logo-sheet presentation.
|
||||||
|
|
||||||
|
Avoid: headsets, gears, clock faces, lifebuoys, chat bubbles, globes, lightning bolts, clip art, gradients, drop shadows, mascots, and generic IT/support imagery.</pre>
|
||||||
|
</div>
|
||||||
|
</div>
|
||||||
|
</body>
|
||||||
|
</html>
|
||||||
33
businesses/03-systems/03-systems.md
Normal file
33
businesses/03-systems/03-systems.md
Normal file
@ -0,0 +1,33 @@
|
|||||||
|
# 03 · SNS Systems — Scaffold / Research / TODO
|
||||||
|
|
||||||
|
**Status:** Planned · **Tagline:** *Systems That Endure*
|
||||||
|
**Entity:** SNS Systems LLC (operating subsidiary of SnS Network Solutions Holdings LLC)
|
||||||
|
**Liability tier:** **Medium** — mostly configuration/professional work; E&O matters more than premises liability
|
||||||
|
**Signature accent:** Emerald `#10B981` — see [`branding.html`](./branding.html)
|
||||||
|
**Formal brief:** [`../../divisions/sns-systems.md`](../../divisions/sns-systems.md)
|
||||||
|
|
||||||
|
## Scaffold / Research
|
||||||
|
- **The on-prem compute layer** — the clearest expression of the parent's open-source, Linux-first philosophy.
|
||||||
|
- **Services:** Linux server design/admin, virtualization (Proxmox, KVM, VMware) + containers, self-hosted infra (mail, files, identity, backups), storage/NAS/SAN + DR design, Ansible automation for repeatable documented builds.
|
||||||
|
- **Boundary line:** Systems = on-prem servers/OS/virtualization. Infrastructure = the wire/LAN. Cloud = off-prem compute.
|
||||||
|
- **Managed work goes to Support**, not here — Systems builds, Support maintains.
|
||||||
|
- Until active, can run as an assumed name of an existing operating sub or the parent.
|
||||||
|
|
||||||
|
## TODO → Plan (do before creating milestones)
|
||||||
|
- [ ] Define standard reference builds (hypervisor stack, backup stack, identity, monitoring)
|
||||||
|
- [ ] Build the Ansible baseline / IaC repo for repeatable deployments
|
||||||
|
- [ ] Pricing: project builds vs. handoff-to-Support maintenance
|
||||||
|
- [ ] Vendor/hardware sourcing (servers, storage) + open-source stack decisions
|
||||||
|
- [ ] Get E&O insurance quotes
|
||||||
|
- [ ] Finalize logo from [`branding.html`](./branding.html) prompt
|
||||||
|
|
||||||
|
## TODO → Launch (see [`../../divisions/legal-structure.md`](../../divisions/legal-structure.md))
|
||||||
|
- [ ] Form SNS Systems LLC on INBiz (owner: Holdings LLC) · EIN · operating agreement
|
||||||
|
- [ ] Separate business bank account
|
||||||
|
- [ ] Bind E&O + general liability insurance
|
||||||
|
|
||||||
|
## Milestones
|
||||||
|
_TBD — populate once the plan above is complete._
|
||||||
|
|
||||||
|
## Legal & Insurance
|
||||||
|
Store formation docs and insurance policies in a `legal/` folder here.
|
||||||
3
businesses/03-systems/README.md
Normal file
3
businesses/03-systems/README.md
Normal file
@ -0,0 +1,3 @@
|
|||||||
|
# SNS Systems
|
||||||
|
|
||||||
|
See [`03-systems.md`](./03-systems.md) for scaffold, research, and TODO.
|
||||||
78
businesses/03-systems/branding.html
Normal file
78
businesses/03-systems/branding.html
Normal file
@ -0,0 +1,78 @@
|
|||||||
|
<!DOCTYPE html>
|
||||||
|
<!-- SNS Systems — color scheme + logo prompt. Inherits parent brand (../../sns.md). -->
|
||||||
|
<html lang="en">
|
||||||
|
<head>
|
||||||
|
<meta charset="UTF-8">
|
||||||
|
<meta name="viewport" content="width=device-width, initial-scale=1.0">
|
||||||
|
<title>SNS Systems — Brand Sheet</title>
|
||||||
|
<style>
|
||||||
|
:root{--navy:#0A1628;--darkgray:#20252B;--white:#F6F7F9;--parent-cyan:#10C8D8;--accent:#10B981;/* Emerald */}
|
||||||
|
*{box-sizing:border-box;margin:0;padding:0}
|
||||||
|
body{background:var(--navy);color:var(--white);font-family:"IBM Plex Sans",Inter,system-ui,Arial,sans-serif;line-height:1.5;padding:48px 24px}
|
||||||
|
.wrap{max-width:920px;margin:0 auto}
|
||||||
|
h1{font-family:Oxanium,Sora,Rajdhani,system-ui,sans-serif;font-weight:700;font-size:2.2rem;letter-spacing:.5px}
|
||||||
|
h1 .light{font-weight:300;color:var(--accent)}
|
||||||
|
.tag{color:var(--parent-cyan);font-size:1.05rem;margin:4px 0}
|
||||||
|
.accent-bar{height:6px;width:120px;background:var(--accent);border-radius:3px;margin:14px 0 32px}
|
||||||
|
h2{font-family:Oxanium,Sora,sans-serif;font-weight:600;font-size:1.15rem;margin:34px 0 14px;text-transform:uppercase;letter-spacing:1.5px}
|
||||||
|
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px}
|
||||||
|
.sw{border-radius:10px;overflow:hidden;border:1px solid rgba(255,255,255,.1)}
|
||||||
|
.chip{height:88px}
|
||||||
|
.meta{padding:10px 12px;background:var(--darkgray);font-size:.82rem}
|
||||||
|
.meta b{display:block;font-size:.9rem;margin-bottom:2px}
|
||||||
|
.hex{font-family:"IBM Plex Mono",monospace;color:var(--parent-cyan)}
|
||||||
|
.signature{grid-column:1/-1}
|
||||||
|
.signature .chip{height:120px;display:flex;align-items:flex-end;padding:12px}
|
||||||
|
.signature .lbl{background:rgba(10,22,40,.55);color:#fff;padding:4px 10px;border-radius:6px;font-size:.8rem}
|
||||||
|
.type{background:var(--darkgray);border-radius:10px;padding:18px 20px}
|
||||||
|
.type p{margin:4px 0;font-size:.95rem}
|
||||||
|
.promptbox{position:relative;background:#0d1a30;border:1px solid rgba(16,185,129,.4);border-radius:10px;padding:20px;margin-top:12px}
|
||||||
|
pre{white-space:pre-wrap;font-family:"IBM Plex Mono",ui-monospace,monospace;font-size:.85rem;color:#dfe7f5}
|
||||||
|
button{position:absolute;top:12px;right:12px;background:var(--accent);color:#06231a;border:0;padding:8px 14px;border-radius:6px;font-size:.8rem;cursor:pointer;font-weight:700}
|
||||||
|
button:active{transform:translateY(1px)}
|
||||||
|
</style>
|
||||||
|
</head>
|
||||||
|
<body>
|
||||||
|
<div class="wrap">
|
||||||
|
<h1>SNS <span class="light">Systems</span></h1>
|
||||||
|
<div class="tag">Systems That Endure</div>
|
||||||
|
<div class="accent-bar"></div>
|
||||||
|
|
||||||
|
<h2>Signature Accent</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw signature"><div class="chip" style="background:#10B981"><span class="lbl">Emerald <span class="hex">#10B981</span></span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Base Palette (constant across all SNS brands)</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw"><div class="chip" style="background:#0A1628"></div><div class="meta"><b>Primary Navy</b><span class="hex">#0A1628</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#20252B"></div><div class="meta"><b>Dark Gray</b><span class="hex">#20252B</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#F6F7F9"></div><div class="meta" style="color:#20252B;background:#F6F7F9"><b>White</b><span class="hex" style="color:#00A8C6">#F6F7F9</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#10C8D8"></div><div class="meta"><b>Parent Cyan</b><span class="hex">#10C8D8</span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Typography</h2>
|
||||||
|
<div class="type">
|
||||||
|
<p><b>Display:</b> Oxanium / Sora / Rajdhani — geometric, "SNS" heavier.</p>
|
||||||
|
<p><b>Body:</b> IBM Plex Sans / Inter — clean, highly legible.</p>
|
||||||
|
<p><b>Rule:</b> flat, no gradients, works in 1-color, black & white, embroidery, laser, vinyl.</p>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>ChatGPT Logo Prompt</h2>
|
||||||
|
<div class="promptbox">
|
||||||
|
<button onclick="navigator.clipboard.writeText(document.getElementById('p').innerText)">Copy</button>
|
||||||
|
<pre id="p">Design a minimal, geometric logo for "SNS Systems," a professional Linux server, virtualization, and systems-engineering company. Flat vector style, no gradients, no 3D, no shadows — clean, precise, architectural and timeless, like the mark of a serious engineering firm rather than consumer tech.
|
||||||
|
|
||||||
|
Symbol: an abstract geometric mark suggesting stable, enduring layered systems — precise stacked modular blocks forming a solid column or module, implying servers and durable infrastructure abstractly. Engineered, modular, and recognizable without text.
|
||||||
|
|
||||||
|
Color: deep navy #0A1628 as the primary, a single emerald accent #10B981, and white #F6F7F9. Two colors maximum. Must also read cleanly in solid one-color and in pure black-and-white.
|
||||||
|
|
||||||
|
Typography: pair the icon with a clean geometric sans-serif wordmark "SNS Systems" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier, "Systems" lighter.
|
||||||
|
|
||||||
|
Layout: horizontal lockup, icon left and wordmark right, on a plain flat background. High contrast, generous negative space, centered, logo-sheet presentation.
|
||||||
|
|
||||||
|
Avoid: literal server towers, penguins/Tux, computer monitors, terminals, gears, globes, lightning bolts, clip art, gradients, drop shadows, mascots, and generic IT imagery.</pre>
|
||||||
|
</div>
|
||||||
|
</div>
|
||||||
|
</body>
|
||||||
|
</html>
|
||||||
34
businesses/04-cloud/04-cloud.md
Normal file
34
businesses/04-cloud/04-cloud.md
Normal file
@ -0,0 +1,34 @@
|
|||||||
|
# 04 · SNS Cloud — Scaffold / Research / TODO
|
||||||
|
|
||||||
|
**Status:** Planned · **Tagline:** *Infrastructure Without Limits*
|
||||||
|
**Entity:** SNS Cloud LLC (operating subsidiary of SnS Network Solutions Holdings LLC)
|
||||||
|
**Liability tier:** **Medium** — professional liability; client cloud spend + data handling create fiduciary/contractual responsibility
|
||||||
|
**Signature accent:** Sky `#38BDF8` — see [`branding.html`](./branding.html)
|
||||||
|
**Formal brief:** [`../../divisions/sns-cloud.md`](../../divisions/sns-cloud.md)
|
||||||
|
|
||||||
|
## Scaffold / Research
|
||||||
|
- **The scale layer** — anything hosted off-premises; the scalable extension of SNS Systems.
|
||||||
|
- **Services:** AWS/Azure architecture + deployment, hybrid (on-prem ↔ cloud) migration, IaC + CI/CD automation, cloud networking/security/cost optimization, backup/DR/business-continuity in the cloud.
|
||||||
|
- **Boundary line:** Cloud = off-prem compute. Systems = on-prem. Infrastructure = the LAN/wire.
|
||||||
|
- **Naming caution:** "SNS" also = **AWS Simple Notification Service** — keep technical proposals/docs unambiguous.
|
||||||
|
- **Define account ownership** up front — who owns the client's cloud account (client-owned preferred, per open-standards principle).
|
||||||
|
|
||||||
|
## TODO → Plan (do before creating milestones)
|
||||||
|
- [ ] Standardize IaC tooling (Terraform/CloudFormation) + CI/CD baseline
|
||||||
|
- [ ] Define landing-zone / account-structure + security baseline templates
|
||||||
|
- [ ] Pricing: project vs. managed cloud (coordinate managed with Support)
|
||||||
|
- [ ] Decide primary platform focus (AWS-first per parent's stated preference)
|
||||||
|
- [ ] Cost-optimization / billing-transparency offering
|
||||||
|
- [ ] Get E&O insurance quotes
|
||||||
|
- [ ] Finalize logo from [`branding.html`](./branding.html) prompt
|
||||||
|
|
||||||
|
## TODO → Launch (see [`../../divisions/legal-structure.md`](../../divisions/legal-structure.md))
|
||||||
|
- [ ] Form SNS Cloud LLC on INBiz (owner: Holdings LLC) · EIN · operating agreement
|
||||||
|
- [ ] Separate business bank account
|
||||||
|
- [ ] Bind E&O + general liability insurance
|
||||||
|
|
||||||
|
## Milestones
|
||||||
|
_TBD — populate once the plan above is complete._
|
||||||
|
|
||||||
|
## Legal & Insurance
|
||||||
|
Store formation docs and insurance policies in a `legal/` folder here.
|
||||||
3
businesses/04-cloud/README.md
Normal file
3
businesses/04-cloud/README.md
Normal file
@ -0,0 +1,3 @@
|
|||||||
|
# SNS Cloud
|
||||||
|
|
||||||
|
See [`04-cloud.md`](./04-cloud.md) for scaffold, research, and TODO.
|
||||||
78
businesses/04-cloud/branding.html
Normal file
78
businesses/04-cloud/branding.html
Normal file
@ -0,0 +1,78 @@
|
|||||||
|
<!DOCTYPE html>
|
||||||
|
<!-- SNS Cloud — color scheme + logo prompt. Inherits parent brand (../../sns.md). -->
|
||||||
|
<html lang="en">
|
||||||
|
<head>
|
||||||
|
<meta charset="UTF-8">
|
||||||
|
<meta name="viewport" content="width=device-width, initial-scale=1.0">
|
||||||
|
<title>SNS Cloud — Brand Sheet</title>
|
||||||
|
<style>
|
||||||
|
:root{--navy:#0A1628;--darkgray:#20252B;--white:#F6F7F9;--parent-cyan:#10C8D8;--accent:#38BDF8;/* Sky */}
|
||||||
|
*{box-sizing:border-box;margin:0;padding:0}
|
||||||
|
body{background:var(--navy);color:var(--white);font-family:"IBM Plex Sans",Inter,system-ui,Arial,sans-serif;line-height:1.5;padding:48px 24px}
|
||||||
|
.wrap{max-width:920px;margin:0 auto}
|
||||||
|
h1{font-family:Oxanium,Sora,Rajdhani,system-ui,sans-serif;font-weight:700;font-size:2.2rem;letter-spacing:.5px}
|
||||||
|
h1 .light{font-weight:300;color:var(--accent)}
|
||||||
|
.tag{color:var(--parent-cyan);font-size:1.05rem;margin:4px 0}
|
||||||
|
.accent-bar{height:6px;width:120px;background:var(--accent);border-radius:3px;margin:14px 0 32px}
|
||||||
|
h2{font-family:Oxanium,Sora,sans-serif;font-weight:600;font-size:1.15rem;margin:34px 0 14px;text-transform:uppercase;letter-spacing:1.5px}
|
||||||
|
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px}
|
||||||
|
.sw{border-radius:10px;overflow:hidden;border:1px solid rgba(255,255,255,.1)}
|
||||||
|
.chip{height:88px}
|
||||||
|
.meta{padding:10px 12px;background:var(--darkgray);font-size:.82rem}
|
||||||
|
.meta b{display:block;font-size:.9rem;margin-bottom:2px}
|
||||||
|
.hex{font-family:"IBM Plex Mono",monospace;color:var(--parent-cyan)}
|
||||||
|
.signature{grid-column:1/-1}
|
||||||
|
.signature .chip{height:120px;display:flex;align-items:flex-end;padding:12px}
|
||||||
|
.signature .lbl{background:rgba(10,22,40,.55);color:#fff;padding:4px 10px;border-radius:6px;font-size:.8rem}
|
||||||
|
.type{background:var(--darkgray);border-radius:10px;padding:18px 20px}
|
||||||
|
.type p{margin:4px 0;font-size:.95rem}
|
||||||
|
.promptbox{position:relative;background:#0d1a30;border:1px solid rgba(56,189,248,.4);border-radius:10px;padding:20px;margin-top:12px}
|
||||||
|
pre{white-space:pre-wrap;font-family:"IBM Plex Mono",ui-monospace,monospace;font-size:.85rem;color:#dfe7f5}
|
||||||
|
button{position:absolute;top:12px;right:12px;background:var(--accent);color:#06222e;border:0;padding:8px 14px;border-radius:6px;font-size:.8rem;cursor:pointer;font-weight:700}
|
||||||
|
button:active{transform:translateY(1px)}
|
||||||
|
</style>
|
||||||
|
</head>
|
||||||
|
<body>
|
||||||
|
<div class="wrap">
|
||||||
|
<h1>SNS <span class="light">Cloud</span></h1>
|
||||||
|
<div class="tag">Infrastructure Without Limits</div>
|
||||||
|
<div class="accent-bar"></div>
|
||||||
|
|
||||||
|
<h2>Signature Accent</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw signature"><div class="chip" style="background:#38BDF8"><span class="lbl">Sky <span class="hex">#38BDF8</span></span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Base Palette (constant across all SNS brands)</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw"><div class="chip" style="background:#0A1628"></div><div class="meta"><b>Primary Navy</b><span class="hex">#0A1628</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#20252B"></div><div class="meta"><b>Dark Gray</b><span class="hex">#20252B</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#F6F7F9"></div><div class="meta" style="color:#20252B;background:#F6F7F9"><b>White</b><span class="hex" style="color:#00A8C6">#F6F7F9</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#10C8D8"></div><div class="meta"><b>Parent Cyan</b><span class="hex">#10C8D8</span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Typography</h2>
|
||||||
|
<div class="type">
|
||||||
|
<p><b>Display:</b> Oxanium / Sora / Rajdhani — geometric, "SNS" heavier.</p>
|
||||||
|
<p><b>Body:</b> IBM Plex Sans / Inter — clean, highly legible.</p>
|
||||||
|
<p><b>Rule:</b> flat, no gradients, works in 1-color, black & white, embroidery, laser, vinyl.</p>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>ChatGPT Logo Prompt</h2>
|
||||||
|
<div class="promptbox">
|
||||||
|
<button onclick="navigator.clipboard.writeText(document.getElementById('p').innerText)">Copy</button>
|
||||||
|
<pre id="p">Design a minimal, geometric logo for "SNS Cloud," a professional cloud-infrastructure and hybrid-architecture company. Flat vector style, no gradients, no 3D, no shadows — clean, precise, architectural and timeless, like the mark of a serious engineering firm rather than consumer tech.
|
||||||
|
|
||||||
|
Symbol: an abstract geometric mark suggesting limitless, scalable, off-premises infrastructure — precise nodes expanding outward into an open modular lattice or an expanding structured field. Engineered, modular, and recognizable without text.
|
||||||
|
|
||||||
|
Color: deep navy #0A1628 as the primary, a single sky-blue accent #38BDF8, and white #F6F7F9. Two colors maximum. Must also read cleanly in solid one-color and in pure black-and-white.
|
||||||
|
|
||||||
|
Typography: pair the icon with a clean geometric sans-serif wordmark "SNS Cloud" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier, "Cloud" lighter.
|
||||||
|
|
||||||
|
Layout: horizontal lockup, icon left and wordmark right, on a plain flat background. High contrast, generous negative space, centered, logo-sheet presentation.
|
||||||
|
|
||||||
|
Avoid: literal cloud puffs, globes, weather imagery, arrows-in-circle, wifi arcs, lightning bolts, clip art, gradients, drop shadows, mascots, and generic IT imagery.</pre>
|
||||||
|
</div>
|
||||||
|
</div>
|
||||||
|
</body>
|
||||||
|
</html>
|
||||||
33
businesses/05-web/05-web.md
Normal file
33
businesses/05-web/05-web.md
Normal file
@ -0,0 +1,33 @@
|
|||||||
|
# 05 · SNS Web — Scaffold / Research / TODO
|
||||||
|
|
||||||
|
**Status:** Planned · **Tagline:** *Your Presence, Engineered*
|
||||||
|
**Entity:** SNS Web LLC (operating subsidiary of SnS Network Solutions Holdings LLC)
|
||||||
|
**Liability tier:** **Low–Medium** — mainly professional liability; uptime/SLA terms if hosting
|
||||||
|
**Signature accent:** Magenta `#EC4899` — see [`branding.html`](./branding.html)
|
||||||
|
**Formal brief:** [`../../divisions/sns-web.md`](../../divisions/sns-web.md)
|
||||||
|
|
||||||
|
## Scaffold / Research
|
||||||
|
- **The public-facing layer** — websites/hosting/presence treated as engineered infrastructure, not disposable design work. Often the **entry-point service** that leads clients toward Infrastructure, Systems, or Support.
|
||||||
|
- **Services:** site design/dev (favor open-source stacks), managed/self-hosted hosting + domains, email/DNS, performance + SEO fundamentals + **accessibility compliance**, maintenance/content workflows.
|
||||||
|
- Hosting introduces recurring-revenue + data-responsibility → **coordinate managed hosting SLAs with SNS Support**.
|
||||||
|
- Lowest liability of the divisions — a candidate for early, low-risk revenue.
|
||||||
|
|
||||||
|
## TODO → Plan (do before creating milestones)
|
||||||
|
- [ ] Pick the standard open-source stack (CMS/static/framework) + hosting model
|
||||||
|
- [ ] Define packages: build-only vs. build + managed hosting/maintenance
|
||||||
|
- [ ] Accessibility (WCAG) baseline as a standard deliverable
|
||||||
|
- [ ] Pricing + recurring hosting/maintenance tiers (coordinate with Support)
|
||||||
|
- [ ] Domain/DNS/email provisioning workflow
|
||||||
|
- [ ] Get professional liability insurance quotes
|
||||||
|
- [ ] Finalize logo from [`branding.html`](./branding.html) prompt
|
||||||
|
|
||||||
|
## TODO → Launch (see [`../../divisions/legal-structure.md`](../../divisions/legal-structure.md))
|
||||||
|
- [ ] Form SNS Web LLC on INBiz (owner: Holdings LLC) · EIN · operating agreement
|
||||||
|
- [ ] Separate business bank account
|
||||||
|
- [ ] Bind professional liability insurance
|
||||||
|
|
||||||
|
## Milestones
|
||||||
|
_TBD — populate once the plan above is complete._
|
||||||
|
|
||||||
|
## Legal & Insurance
|
||||||
|
Store formation docs and insurance policies in a `legal/` folder here.
|
||||||
3
businesses/05-web/README.md
Normal file
3
businesses/05-web/README.md
Normal file
@ -0,0 +1,3 @@
|
|||||||
|
# SNS Web
|
||||||
|
|
||||||
|
See [`05-web.md`](./05-web.md) for scaffold, research, and TODO.
|
||||||
78
businesses/05-web/branding.html
Normal file
78
businesses/05-web/branding.html
Normal file
@ -0,0 +1,78 @@
|
|||||||
|
<!DOCTYPE html>
|
||||||
|
<!-- SNS Web — color scheme + logo prompt. Inherits parent brand (../../sns.md). -->
|
||||||
|
<html lang="en">
|
||||||
|
<head>
|
||||||
|
<meta charset="UTF-8">
|
||||||
|
<meta name="viewport" content="width=device-width, initial-scale=1.0">
|
||||||
|
<title>SNS Web — Brand Sheet</title>
|
||||||
|
<style>
|
||||||
|
:root{--navy:#0A1628;--darkgray:#20252B;--white:#F6F7F9;--parent-cyan:#10C8D8;--accent:#EC4899;/* Magenta */}
|
||||||
|
*{box-sizing:border-box;margin:0;padding:0}
|
||||||
|
body{background:var(--navy);color:var(--white);font-family:"IBM Plex Sans",Inter,system-ui,Arial,sans-serif;line-height:1.5;padding:48px 24px}
|
||||||
|
.wrap{max-width:920px;margin:0 auto}
|
||||||
|
h1{font-family:Oxanium,Sora,Rajdhani,system-ui,sans-serif;font-weight:700;font-size:2.2rem;letter-spacing:.5px}
|
||||||
|
h1 .light{font-weight:300;color:var(--accent)}
|
||||||
|
.tag{color:var(--parent-cyan);font-size:1.05rem;margin:4px 0}
|
||||||
|
.accent-bar{height:6px;width:120px;background:var(--accent);border-radius:3px;margin:14px 0 32px}
|
||||||
|
h2{font-family:Oxanium,Sora,sans-serif;font-weight:600;font-size:1.15rem;margin:34px 0 14px;text-transform:uppercase;letter-spacing:1.5px}
|
||||||
|
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px}
|
||||||
|
.sw{border-radius:10px;overflow:hidden;border:1px solid rgba(255,255,255,.1)}
|
||||||
|
.chip{height:88px}
|
||||||
|
.meta{padding:10px 12px;background:var(--darkgray);font-size:.82rem}
|
||||||
|
.meta b{display:block;font-size:.9rem;margin-bottom:2px}
|
||||||
|
.hex{font-family:"IBM Plex Mono",monospace;color:var(--parent-cyan)}
|
||||||
|
.signature{grid-column:1/-1}
|
||||||
|
.signature .chip{height:120px;display:flex;align-items:flex-end;padding:12px}
|
||||||
|
.signature .lbl{background:rgba(10,22,40,.55);color:#fff;padding:4px 10px;border-radius:6px;font-size:.8rem}
|
||||||
|
.type{background:var(--darkgray);border-radius:10px;padding:18px 20px}
|
||||||
|
.type p{margin:4px 0;font-size:.95rem}
|
||||||
|
.promptbox{position:relative;background:#0d1a30;border:1px solid rgba(236,72,153,.4);border-radius:10px;padding:20px;margin-top:12px}
|
||||||
|
pre{white-space:pre-wrap;font-family:"IBM Plex Mono",ui-monospace,monospace;font-size:.85rem;color:#dfe7f5}
|
||||||
|
button{position:absolute;top:12px;right:12px;background:var(--accent);color:#fff;border:0;padding:8px 14px;border-radius:6px;font-size:.8rem;cursor:pointer;font-weight:700}
|
||||||
|
button:active{transform:translateY(1px)}
|
||||||
|
</style>
|
||||||
|
</head>
|
||||||
|
<body>
|
||||||
|
<div class="wrap">
|
||||||
|
<h1>SNS <span class="light">Web</span></h1>
|
||||||
|
<div class="tag">Your Presence, Engineered</div>
|
||||||
|
<div class="accent-bar"></div>
|
||||||
|
|
||||||
|
<h2>Signature Accent</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw signature"><div class="chip" style="background:#EC4899"><span class="lbl">Magenta <span class="hex">#EC4899</span></span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Base Palette (constant across all SNS brands)</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw"><div class="chip" style="background:#0A1628"></div><div class="meta"><b>Primary Navy</b><span class="hex">#0A1628</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#20252B"></div><div class="meta"><b>Dark Gray</b><span class="hex">#20252B</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#F6F7F9"></div><div class="meta" style="color:#20252B;background:#F6F7F9"><b>White</b><span class="hex" style="color:#00A8C6">#F6F7F9</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#10C8D8"></div><div class="meta"><b>Parent Cyan</b><span class="hex">#10C8D8</span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Typography</h2>
|
||||||
|
<div class="type">
|
||||||
|
<p><b>Display:</b> Oxanium / Sora / Rajdhani — geometric, "SNS" heavier.</p>
|
||||||
|
<p><b>Body:</b> IBM Plex Sans / Inter — clean, highly legible.</p>
|
||||||
|
<p><b>Rule:</b> flat, no gradients, works in 1-color, black & white, embroidery, laser, vinyl.</p>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>ChatGPT Logo Prompt</h2>
|
||||||
|
<div class="promptbox">
|
||||||
|
<button onclick="navigator.clipboard.writeText(document.getElementById('p').innerText)">Copy</button>
|
||||||
|
<pre id="p">Design a minimal, geometric logo for "SNS Web," a professional web-engineering, hosting, and digital-presence company. Flat vector style, no gradients, no 3D, no shadows — clean, precise, architectural and timeless, like the mark of a serious engineering firm rather than consumer tech.
|
||||||
|
|
||||||
|
Symbol: an abstract geometric mark suggesting an engineered front door or structured portal — a clean modular frame, window, or grid implying a crafted digital presence. Engineered, modular, and recognizable without text.
|
||||||
|
|
||||||
|
Color: deep navy #0A1628 as the primary, a single magenta accent #EC4899, and white #F6F7F9. Two colors maximum. Must also read cleanly in solid one-color and in pure black-and-white.
|
||||||
|
|
||||||
|
Typography: pair the icon with a clean geometric sans-serif wordmark "SNS Web" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier, "Web" lighter.
|
||||||
|
|
||||||
|
Layout: horizontal lockup, icon left and wordmark right, on a plain flat background. High contrast, generous negative space, centered, logo-sheet presentation.
|
||||||
|
|
||||||
|
Avoid: globes, "www" text, browser windows/address bars, cursors, monitors, wifi arcs, clip art, gradients, drop shadows, mascots, and generic web/IT imagery.</pre>
|
||||||
|
</div>
|
||||||
|
</div>
|
||||||
|
</body>
|
||||||
|
</html>
|
||||||
32
businesses/06-software/06-software.md
Normal file
32
businesses/06-software/06-software.md
Normal file
@ -0,0 +1,32 @@
|
|||||||
|
# 06 · SNS Software — Scaffold / Research / TODO
|
||||||
|
|
||||||
|
**Status:** Planned · **Tagline:** *Software Engineered to Fit*
|
||||||
|
**Entity:** SNS Software LLC (operating subsidiary of SnS Network Solutions Holdings LLC)
|
||||||
|
**Liability tier:** **Medium** — professional liability / E&O; IP ownership + licensing terms matter
|
||||||
|
**Signature accent:** Violet `#7C5CFC` — see [`branding.html`](./branding.html)
|
||||||
|
**Formal brief:** [`../../divisions/sns-software.md`](../../divisions/sns-software.md)
|
||||||
|
|
||||||
|
## Scaffold / Research
|
||||||
|
- **The problem-solving layer** — custom business applications + automation built to solve a specific client problem; not off-the-shelf products resold.
|
||||||
|
- **Services:** custom web/business apps, business-process automation + internal tooling, API integrations between existing systems, data pipelines/reporting/dashboards, scripting/automation handed off with documentation.
|
||||||
|
- **IP terms are the key contract issue:** the parent favors **client code ownership** (open-standards principle) — specify who owns delivered code in every contract.
|
||||||
|
- Until active, can run as an assumed name of an existing operating sub.
|
||||||
|
|
||||||
|
## TODO → Plan (do before creating milestones)
|
||||||
|
- [ ] Define the standard stack + delivery process (repos, CI/CD, handoff docs)
|
||||||
|
- [ ] Standard contract with explicit IP/ownership + licensing terms — attorney review
|
||||||
|
- [ ] Pricing model: fixed-bid vs. time-and-materials vs. retainer
|
||||||
|
- [ ] Decide scope guardrails (avoid open-ended custom builds without change control)
|
||||||
|
- [ ] Get E&O / professional liability insurance quotes
|
||||||
|
- [ ] Finalize logo from [`branding.html`](./branding.html) prompt
|
||||||
|
|
||||||
|
## TODO → Launch (see [`../../divisions/legal-structure.md`](../../divisions/legal-structure.md))
|
||||||
|
- [ ] Form SNS Software LLC on INBiz (owner: Holdings LLC) · EIN · operating agreement
|
||||||
|
- [ ] Separate business bank account
|
||||||
|
- [ ] Bind E&O / professional liability insurance
|
||||||
|
|
||||||
|
## Milestones
|
||||||
|
_TBD — populate once the plan above is complete._
|
||||||
|
|
||||||
|
## Legal & Insurance
|
||||||
|
Store formation docs, client contracts (IP terms), and insurance policies in a `legal/` folder here.
|
||||||
3
businesses/06-software/README.md
Normal file
3
businesses/06-software/README.md
Normal file
@ -0,0 +1,3 @@
|
|||||||
|
# SNS Software
|
||||||
|
|
||||||
|
See [`06-software.md`](./06-software.md) for scaffold, research, and TODO.
|
||||||
78
businesses/06-software/branding.html
Normal file
78
businesses/06-software/branding.html
Normal file
@ -0,0 +1,78 @@
|
|||||||
|
<!DOCTYPE html>
|
||||||
|
<!-- SNS Software — color scheme + logo prompt. Inherits parent brand (../../sns.md). -->
|
||||||
|
<html lang="en">
|
||||||
|
<head>
|
||||||
|
<meta charset="UTF-8">
|
||||||
|
<meta name="viewport" content="width=device-width, initial-scale=1.0">
|
||||||
|
<title>SNS Software — Brand Sheet</title>
|
||||||
|
<style>
|
||||||
|
:root{--navy:#0A1628;--darkgray:#20252B;--white:#F6F7F9;--parent-cyan:#10C8D8;--accent:#7C5CFC;/* Violet */}
|
||||||
|
*{box-sizing:border-box;margin:0;padding:0}
|
||||||
|
body{background:var(--navy);color:var(--white);font-family:"IBM Plex Sans",Inter,system-ui,Arial,sans-serif;line-height:1.5;padding:48px 24px}
|
||||||
|
.wrap{max-width:920px;margin:0 auto}
|
||||||
|
h1{font-family:Oxanium,Sora,Rajdhani,system-ui,sans-serif;font-weight:700;font-size:2.2rem;letter-spacing:.5px}
|
||||||
|
h1 .light{font-weight:300;color:var(--accent)}
|
||||||
|
.tag{color:var(--parent-cyan);font-size:1.05rem;margin:4px 0}
|
||||||
|
.accent-bar{height:6px;width:120px;background:var(--accent);border-radius:3px;margin:14px 0 32px}
|
||||||
|
h2{font-family:Oxanium,Sora,sans-serif;font-weight:600;font-size:1.15rem;margin:34px 0 14px;text-transform:uppercase;letter-spacing:1.5px}
|
||||||
|
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px}
|
||||||
|
.sw{border-radius:10px;overflow:hidden;border:1px solid rgba(255,255,255,.1)}
|
||||||
|
.chip{height:88px}
|
||||||
|
.meta{padding:10px 12px;background:var(--darkgray);font-size:.82rem}
|
||||||
|
.meta b{display:block;font-size:.9rem;margin-bottom:2px}
|
||||||
|
.hex{font-family:"IBM Plex Mono",monospace;color:var(--parent-cyan)}
|
||||||
|
.signature{grid-column:1/-1}
|
||||||
|
.signature .chip{height:120px;display:flex;align-items:flex-end;padding:12px}
|
||||||
|
.signature .lbl{background:rgba(10,22,40,.55);color:#fff;padding:4px 10px;border-radius:6px;font-size:.8rem}
|
||||||
|
.type{background:var(--darkgray);border-radius:10px;padding:18px 20px}
|
||||||
|
.type p{margin:4px 0;font-size:.95rem}
|
||||||
|
.promptbox{position:relative;background:#0d1a30;border:1px solid rgba(124,92,252,.4);border-radius:10px;padding:20px;margin-top:12px}
|
||||||
|
pre{white-space:pre-wrap;font-family:"IBM Plex Mono",ui-monospace,monospace;font-size:.85rem;color:#dfe7f5}
|
||||||
|
button{position:absolute;top:12px;right:12px;background:var(--accent);color:#fff;border:0;padding:8px 14px;border-radius:6px;font-size:.8rem;cursor:pointer;font-weight:700}
|
||||||
|
button:active{transform:translateY(1px)}
|
||||||
|
</style>
|
||||||
|
</head>
|
||||||
|
<body>
|
||||||
|
<div class="wrap">
|
||||||
|
<h1>SNS <span class="light">Software</span></h1>
|
||||||
|
<div class="tag">Software Engineered to Fit</div>
|
||||||
|
<div class="accent-bar"></div>
|
||||||
|
|
||||||
|
<h2>Signature Accent</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw signature"><div class="chip" style="background:#7C5CFC"><span class="lbl">Violet <span class="hex">#7C5CFC</span></span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Base Palette (constant across all SNS brands)</h2>
|
||||||
|
<div class="grid">
|
||||||
|
<div class="sw"><div class="chip" style="background:#0A1628"></div><div class="meta"><b>Primary Navy</b><span class="hex">#0A1628</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#20252B"></div><div class="meta"><b>Dark Gray</b><span class="hex">#20252B</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#F6F7F9"></div><div class="meta" style="color:#20252B;background:#F6F7F9"><b>White</b><span class="hex" style="color:#00A8C6">#F6F7F9</span></div></div>
|
||||||
|
<div class="sw"><div class="chip" style="background:#10C8D8"></div><div class="meta"><b>Parent Cyan</b><span class="hex">#10C8D8</span></div></div>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>Typography</h2>
|
||||||
|
<div class="type">
|
||||||
|
<p><b>Display:</b> Oxanium / Sora / Rajdhani — geometric, "SNS" heavier.</p>
|
||||||
|
<p><b>Body:</b> IBM Plex Sans / Inter — clean, highly legible.</p>
|
||||||
|
<p><b>Rule:</b> flat, no gradients, works in 1-color, black & white, embroidery, laser, vinyl.</p>
|
||||||
|
</div>
|
||||||
|
|
||||||
|
<h2>ChatGPT Logo Prompt</h2>
|
||||||
|
<div class="promptbox">
|
||||||
|
<button onclick="navigator.clipboard.writeText(document.getElementById('p').innerText)">Copy</button>
|
||||||
|
<pre id="p">Design a minimal, geometric logo for "SNS Software," a professional custom-software and business-automation company. Flat vector style, no gradients, no 3D, no shadows — clean, precise, architectural and timeless, like the mark of a serious engineering firm rather than consumer tech.
|
||||||
|
|
||||||
|
Symbol: an abstract geometric mark suggesting custom-built, purpose-fit software — interlocking modular pieces fitting precisely together, or an angular monogram of the letters "SNS" assembled from fitted segments. Engineered, modular, and recognizable without text.
|
||||||
|
|
||||||
|
Color: deep navy #0A1628 as the primary, a single violet accent #7C5CFC, and white #F6F7F9. Two colors maximum. Must also read cleanly in solid one-color and in pure black-and-white.
|
||||||
|
|
||||||
|
Typography: pair the icon with a clean geometric sans-serif wordmark "SNS Software" (in the style of Oxanium / Sora / IBM Plex Sans) — "SNS" heavier, "Software" lighter.
|
||||||
|
|
||||||
|
Layout: horizontal lockup, icon left and wordmark right, on a plain flat background. High contrast, generous negative space, centered, logo-sheet presentation.
|
||||||
|
|
||||||
|
Avoid: angle-bracket "code" symbols, terminal windows, gears, braces/brackets, binary, globes, lightning bolts, clip art, gradients, drop shadows, mascots, and generic software/IT imagery.</pre>
|
||||||
|
</div>
|
||||||
|
</div>
|
||||||
|
</body>
|
||||||
|
</html>
|
||||||
19
businesses/README.md
Normal file
19
businesses/README.md
Normal file
@ -0,0 +1,19 @@
|
|||||||
|
# Businesses
|
||||||
|
|
||||||
|
Numbered directories, **ordered by importance**. Each is a self-contained unit that
|
||||||
|
can lift out into its own repo (with its own `legal/` folder) when it launches.
|
||||||
|
`divisions/` holds the formal one-page briefs; the working scaffold, research, todo,
|
||||||
|
branding, and (later) milestones live here.
|
||||||
|
|
||||||
|
| # | Business | Tagline | Accent | Status |
|
||||||
|
|---|----------|---------|--------|--------|
|
||||||
|
| [00](./00-infrastructure/) | SNS Infrastructure | The Physical Foundation | Signal Blue `#1E6FFF` | **Active** |
|
||||||
|
| [01](./01-secure/) | SNS Secure | Protected by Design | Amber `#F5A623` | Planned |
|
||||||
|
| [02](./02-support/) | SNS Support | Always On | Orange `#F97316` | Planned |
|
||||||
|
| [03](./03-systems/) | SNS Systems | Systems That Endure | Emerald `#10B981` | Planned |
|
||||||
|
| [04](./04-cloud/) | SNS Cloud | Infrastructure Without Limits | Sky `#38BDF8` | Planned |
|
||||||
|
| [05](./05-web/) | SNS Web | Your Presence, Engineered | Magenta `#EC4899` | Planned |
|
||||||
|
| [06](./06-software/) | SNS Software | Software Engineered to Fit | Violet `#7C5CFC` | Planned |
|
||||||
|
|
||||||
|
Each folder contains: a `NN-name.md` scaffold/research/todo doc, a `branding.html`
|
||||||
|
color sheet + logo prompt, and a `README.md`. Milestones get added once the plan is set.
|
||||||
84
divisions/README.md
Normal file
84
divisions/README.md
Normal file
@ -0,0 +1,84 @@
|
|||||||
|
# SnS Network Solutions — Division Directory
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions Holdings LLC (holding company)
|
||||||
|
**Structure:** Each division is a separate **operating subsidiary LLC** owned by
|
||||||
|
the parent Holdings LLC. See [`legal-structure.md`](./legal-structure.md) for
|
||||||
|
the formation plan, fees, and timing.
|
||||||
|
**Inherits brand from:** [`../sns.md`](../sns.md) · **Parent company brief:** [`sns-network-solutions.md`](./sns-network-solutions.md)
|
||||||
|
|
||||||
|
The parent Holdings LLC owns the brand and every subsidiary but does no client
|
||||||
|
work and carries no operating liability. Each division operates as its own LLC so
|
||||||
|
its liability is walled off from the others. Divisions are formed **as each begins
|
||||||
|
real billable work** — not all at once (per-entity bookkeeping is the real cost).
|
||||||
|
|
||||||
|
**Formal documents in this folder:**
|
||||||
|
- [`sns-network-solutions.md`](./sns-network-solutions.md) — parent company brief
|
||||||
|
- [`sns-infrastructure.md`](./sns-infrastructure.md) + the six division briefs below
|
||||||
|
- [`legal-structure.md`](./legal-structure.md) — Indiana holding-company formation plan
|
||||||
|
- [`investment-research.md`](./investment-research.md) — owner investment research (reference)
|
||||||
|
|
||||||
|
> Full brand foundation lives at [`../sns.md`](../sns.md); working scaffold, branding,
|
||||||
|
> and milestones live under [`../businesses/`](../businesses/).
|
||||||
|
|
||||||
|
> **Status:** **SNS Infrastructure is Business #1 and now lives in its own folder:
|
||||||
|
> [`../businesses/00-infrastructure/`](../businesses/00-infrastructure/).** The owner
|
||||||
|
> will stand it up and get it running self-sufficiently — intentionally kept
|
||||||
|
> right-sized, not scaled aggressively — before starting Business #2.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Division Index
|
||||||
|
|
||||||
|
**Launch order is sequential and owner-chosen — one business at a time.**
|
||||||
|
Business #1 is **SNS Infrastructure** (active). When it stands on its own, the
|
||||||
|
owner selects Business #2. The **liability tier** below is a *separate* signal: it
|
||||||
|
tells you how urgently each division needs its own LLC *once launched* (and
|
||||||
|
suggests a sensible order), but it is **not** a committed launch sequence.
|
||||||
|
|
||||||
|
| Order | Division | Entity | Focus | Tagline | Liability Tier |
|
||||||
|
|-------|----------|--------|-------|---------|----------------|
|
||||||
|
| **#1 — ACTIVE** | [SNS Infrastructure](./sns-infrastructure.md) | SNS Infrastructure LLC | Networking, cabling, wireless | *The Physical Foundation* | High (physical/on-site) |
|
||||||
|
| #2+ (TBD) | [SNS Secure](./sns-secure.md) | SNS Secure LLC | Cameras, access control, cyber | *Protected by Design* | High (physical + cyber E&O) |
|
||||||
|
| #2+ (TBD) | [SNS Support](./sns-support.md) | SNS Support LLC | Managed services | *Always On* | Medium–High (SLA) |
|
||||||
|
| #2+ (TBD) | [SNS Systems](./sns-systems.md) | SNS Systems LLC | Linux, servers, virtualization | *Systems That Endure* | Medium |
|
||||||
|
| #2+ (TBD) | [SNS Cloud](./sns-cloud.md) | SNS Cloud LLC | AWS, Azure, hybrid | *Infrastructure Without Limits* | Medium |
|
||||||
|
| #2+ (TBD) | [SNS Web](./sns-web.md) | SNS Web LLC | Sites, hosting, presence | *Your Presence, Engineered* | Low–Medium |
|
||||||
|
| #2+ (TBD) | [SNS Software](./sns-software.md) | SNS Software LLC | Custom applications | *Software Engineered to Fit* | Medium |
|
||||||
|
|
||||||
|
When the owner does pick Business #2, the higher liability tiers (Secure, Support)
|
||||||
|
are the natural front-runners — but that's a suggestion, not a commitment. Full
|
||||||
|
rationale in [`legal-structure.md`](./legal-structure.md).
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Boundary Notes (resolve before launch)
|
||||||
|
|
||||||
|
These divisions overlap in the source brand doc and need clear service lines so
|
||||||
|
they don't compete internally:
|
||||||
|
|
||||||
|
- **Managed Services** appears under *Systems*, *Support*, and *Cloud*. Consolidate
|
||||||
|
all recurring/managed-service contracts under **SNS Support** as the single
|
||||||
|
"always-on" revenue engine; Systems and Cloud deliver project/build work that
|
||||||
|
Support then maintains.
|
||||||
|
- **SNS Secure** blends physical security (cameras, access control — low-voltage
|
||||||
|
install) and cybersecurity (audits, monitoring, hardening) — different
|
||||||
|
insurance, licensing, and liability. Consider a future split into
|
||||||
|
*Secure (Physical)* and *Secure (Cyber)*.
|
||||||
|
- **Cloud vs. Systems vs. Infrastructure** — draw the line at where compute lives:
|
||||||
|
Infrastructure = the wire and the LAN, Systems = on-prem servers/OS/virtualization,
|
||||||
|
Cloud = anything hosted off-prem.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Brand Inheritance (all divisions)
|
||||||
|
|
||||||
|
- **Colors:** Navy `#0A1628`, Cyan `#10C8D8`, Secondary Blue `#00A8C6`, Accent `#4CE0D2`, White `#F6F7F9`, Dark Gray `#20252B`
|
||||||
|
- **Accent-per-division system:** one shared identity; each business keeps the navy
|
||||||
|
base and gets a signature accent — parent = Cyan `#10C8D8`, Infrastructure =
|
||||||
|
Signal Blue `#1E6FFF`, Secure = Amber, Systems = Emerald, Software = Violet, Web =
|
||||||
|
Magenta, Cloud = Sky, Support = Orange. Each business's `branding.html`
|
||||||
|
(color sheet + logo prompt) and `branding-prompt.md` carry its signature accent —
|
||||||
|
see [`../businesses/`](../businesses/).
|
||||||
|
- **Type:** Geometric, legible open-source fonts (IBM Plex Sans / Inter for body; Oxanium / Sora / Rajdhani for display)
|
||||||
|
- **Voice:** Professional, clear, educational, transparent — never flashy or sales-driven
|
||||||
|
- **Logo lockup:** `SNS` wordmark + division descriptor (endorsed sub-brand — the parent brand always shows; a subsidiary never gets a standalone logo that hides SnS)
|
||||||
196
divisions/investment-research.md
Normal file
196
divisions/investment-research.md
Normal file
@ -0,0 +1,196 @@
|
|||||||
|
# Investment Research — $20k, South Bend / Michiana (100-mi radius)
|
||||||
|
|
||||||
|
**Question:** Where could I invest up to **$20,000** near South Bend, IN; what's
|
||||||
|
the likely return; and do I need an **investor's license**?
|
||||||
|
|
||||||
|
> **Not financial, legal, or tax advice.** Figures are 2026 research ranges.
|
||||||
|
> Talk to a fee-only financial advisor, an attorney, and a CPA before committing —
|
||||||
|
> and do real due diligence (franchise FDD Item 19, business financials, etc.).
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Bottom Line Up Front
|
||||||
|
|
||||||
|
1. **No license needed to invest your own money.** "Investor licenses" (Series
|
||||||
|
7/65/82) are for *selling securities or advising others for pay* — not for
|
||||||
|
investing your own cash.
|
||||||
|
2. **$20k rarely buys a whole established business** here (most South Bend
|
||||||
|
listings are $50k+). Your realistic "own a business" plays at $20k are a
|
||||||
|
**low-cost service franchise** or a **small vending route**.
|
||||||
|
3. **Temper return expectations.** A liquid S&P 500 index fund averages ~**10%/yr**
|
||||||
|
for zero effort — that's the bar any hands-on or local deal must beat to be
|
||||||
|
worth the risk and work.
|
||||||
|
4. **Your own SnS Infrastructure launch may be the best use of this $20k** — same
|
||||||
|
risk profile, but you control it and keep 100%. Weigh that opportunity cost.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 1. Do You Need an Investor's License?
|
||||||
|
|
||||||
|
**No.** Anyone can invest their own money in a business. Licenses like the Series 7
|
||||||
|
(general securities rep), Series 65 (investment adviser rep), and Series 82 (private
|
||||||
|
offerings rep) are required to **sell securities or advise others for compensation**
|
||||||
|
— not to be an investor. ([SEC](https://www.sec.gov/resources-small-businesses/building-blocks/accredited-investors))
|
||||||
|
|
||||||
|
What actually matters is **whether a deal is "public" or "private," and whether
|
||||||
|
you're "accredited":**
|
||||||
|
|
||||||
|
- **Accredited investor** is a *status, not a license* — no exam, no application.
|
||||||
|
You qualify if you meet any of: **income > $200k** (single) / **$300k** (joint)
|
||||||
|
the last two years, **net worth > $1M excluding your home**, or you hold a Series
|
||||||
|
7/65/82. ([SEC](https://www.sec.gov/resources-small-businesses/smallbiz-essentials-accredited-investors-what-does-my-small-business-need-know))
|
||||||
|
- **If you ARE accredited:** you can invest in private company/equity deals
|
||||||
|
(Reg D 506) — but $20k is small for most of those.
|
||||||
|
- **If you're NOT accredited:** you can still invest, just through paths open to
|
||||||
|
everyone:
|
||||||
|
- **Buying/operating a business or franchise** — *no securities involved at all*;
|
||||||
|
you're an owner-operator, not a buyer of securities. **No limits, no license.**
|
||||||
|
- **Regulation Crowdfunding (federal):** if your income *or* net worth is under
|
||||||
|
~$124k, you can invest up to the **greater of $2,500 or 5%** of income/net worth
|
||||||
|
across all Reg CF in a 12-month period. ([SEC](https://www.sec.gov/oiea/investor-alerts-and-bulletins/ib_crowdfundingincrease))
|
||||||
|
- **Indiana intrastate crowdfunding:** IN residents can invest **up to $5,000 per
|
||||||
|
issuer** in a qualifying local Indiana startup. ([IN Securities Portal](https://securitiesdev.sos.in.gov/general-information/crowdfunding/))
|
||||||
|
|
||||||
|
**Takeaway:** buying a franchise or running a small business needs **no license and
|
||||||
|
has no investor caps**. Only *passive equity in someone else's company* runs into
|
||||||
|
securities rules — and even then it's caps/qualification, not a license.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 2. Active Options (you run or co-run it) — fit $20k
|
||||||
|
|
||||||
|
| Option | Entry cost | Realistic return | Notes |
|
||||||
|
|--------|-----------|------------------|-------|
|
||||||
|
| **Low-cost service franchise** (commercial cleaning e.g. JAN-PRO/Buildingstars, B2B, travel like Cruise Planners, tutoring) | **$2k–$20k** | Conservative **10–15%**; low-overhead/home-based **20–40%** possible but small $ totals | Proven system + support; break-even typically **12–24 months**. Check **FDD Item 19** for real earnings. |
|
||||||
|
| **Vending route** | **$2k–$10k/machine** | ~**$40–$120 net/machine/month** (realistic); good routes ~**10–20% cash-on-cash** | Semi-passive (2–4 hrs/wk). Location is everything. A local SB route (11 machines) is listed at $80k netting ~$9,820/yr (~12%) — over budget, but smaller routes exist. |
|
||||||
|
| **Partial stake / working partner in a small local business** | any | Highly variable | Only "active" if you have a role; otherwise it's a *security* (see §3). Illiquid, concentrated risk. |
|
||||||
|
|
||||||
|
Franchise ROI reality check: industry sources put a "good" franchise ROI at
|
||||||
|
**10–15%**, favorable at **15–20%**; anyone quoting a fixed "35% ROI" is guessing.
|
||||||
|
([FranchiseFame](https://franchisefame.com/understanding-franchising-return-on-investment/),
|
||||||
|
[FranchiseBusinessReview](https://franchisebusinessreview.com/post/franchise-industry-roi))
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 3. Passive Options (you don't run it)
|
||||||
|
|
||||||
|
| Option | Fit for $20k | Realistic return | Liquidity / risk |
|
||||||
|
|--------|--------------|------------------|------------------|
|
||||||
|
| **S&P 500 / broad index fund** | ✅ Perfect | **~10%/yr** long-term avg | High liquidity, diversified, lowest effort — the benchmark |
|
||||||
|
| **Small-cap / dividend ETFs, REITs** | ✅ | ~mid-single to low-double digit | Liquid; more volatile |
|
||||||
|
| **Equity in a local private business** (silent partner) | Partial | Wide range; often **$0** (many fail), occasionally large | Illiquid, high risk; this **is a security** — accredited or an exemption applies |
|
||||||
|
| **Indiana intrastate / Reg CF crowdfunding** | Up to $5k/deal | Lottery-like — expect mostly zeros, rare winners | Illiquid (1-yr resale lockup), early-stage failure rates high |
|
||||||
|
|
||||||
|
Long-term S&P 500 average is a bit over **10%/yr**. ([Motley Fool](https://www.fool.com/investing/stock-market/indexes/sp-500/annual-returns/))
|
||||||
|
Treat any illiquid local bet as needing to clear a **meaningfully higher** return to
|
||||||
|
justify the added risk and lost liquidity.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 4. Likely Return — Quick Comparison
|
||||||
|
|
||||||
|
| Path | Effort | Likely annual return | Risk / liquidity |
|
||||||
|
|------|--------|----------------------|------------------|
|
||||||
|
| Index fund (benchmark) | None | ~10% | Low risk / very liquid |
|
||||||
|
| Low-cost franchise (operated) | High | 10–20% (some higher, small $) | Med–high / illiquid |
|
||||||
|
| Vending route | Low–med | ~10–20% cash-on-cash | Med / semi-liquid (resellable) |
|
||||||
|
| Local private-equity stake | Low (passive) | −100% to large | High / illiquid |
|
||||||
|
| Crowdfunding startup | None | Mostly $0, rare 10x | Very high / locked |
|
||||||
|
|
||||||
|
**Rule of thumb:** with $20k, an *operated* franchise or vending route can beat the
|
||||||
|
index **if** you supply the labor and pick well — you're effectively paying yourself
|
||||||
|
for work. Purely passive local deals are high-variance gambles at this size.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 5. South Bend / Michiana Specifics
|
||||||
|
|
||||||
|
- **Business-for-sale inventory** (BizBuySell, BusinessBroker.net, DealStream) for
|
||||||
|
the South Bend–Mishawaka–Elkhart area skews **$50k+** — cleaning, food, glazing,
|
||||||
|
a vending route ($80k), a youth sports academy in Elkhart, apparel/print shops.
|
||||||
|
Few turnkey businesses land under $20k, so budget-fit = franchise or route.
|
||||||
|
- **Local median household income ~$52,601** (South Bend) — a modest consumer
|
||||||
|
market; B2B and service niches tend to hold up better than discretionary retail.
|
||||||
|
- **Startup/angel ecosystem:** the Notre Dame **IDEA Center**, **Elevate Ventures**
|
||||||
|
(statewide Indiana), and **gener8tor** run in the region if you want early-stage
|
||||||
|
exposure — but those lean accredited/higher-risk.
|
||||||
|
- **100-mi radius widens options:** Elkhart, Kalamazoo/Niles MI, Fort Wayne, and the
|
||||||
|
southern Chicago suburbs are all in range for a route or a franchise territory.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 6. Honest Take
|
||||||
|
|
||||||
|
- **Your strongest "investment" may be SnS Infrastructure itself.** You're already
|
||||||
|
standing up a business that needs capital and your time; $20k of tools, insurance,
|
||||||
|
marketing, or runway there returns to *you* at 100% ownership — versus a minority
|
||||||
|
slice of someone else's venture. Don't overlook that opportunity cost.
|
||||||
|
- **If you want a separate, semi-passive play:** a small **vending route** is the
|
||||||
|
most $20k-native "own a business" option, and it's genuinely resellable.
|
||||||
|
- **If you want low-effort diversification:** park part of the $20k in a **broad
|
||||||
|
index fund** as your baseline and only take a local/illiquid bet with money you
|
||||||
|
can afford to lose.
|
||||||
|
- **Don't put all $20k in one illiquid small deal.** Diversify across at least the
|
||||||
|
index baseline + one active bet.
|
||||||
|
- **License-wise you're clear** for anything you operate; only passive equity in
|
||||||
|
someone else's company triggers securities rules (caps/accreditation, still no
|
||||||
|
license).
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## 7. Where to Find Entrepreneurs Who Need Small Cash ("Shark Tank for the crowd")
|
||||||
|
|
||||||
|
You want **deal flow** — a pipeline of small businesses seeking small money. Two
|
||||||
|
channels: online platforms and local/in-person.
|
||||||
|
|
||||||
|
### A. Online platforms (invest from as little as $25–$100)
|
||||||
|
|
||||||
|
| Platform | What you get | Fit | Notes |
|
||||||
|
|----------|-------------|-----|-------|
|
||||||
|
| **Honeycomb Credit** ⭐ | You **lend** to local small businesses; paid back **with interest** (advertised up to ~15%), usually quarterly over 3–5 yrs | **Best match** — real local businesses (food trucks, salons, shops) needing a little cash | Invest from **$100**; open to everyone (non-accredited); lower variance than equity, but businesses can still default |
|
||||||
|
| **Wefunder / StartEngine / Republic** | **Equity** in startups (Reg CF) | Startup-flavored, not "local small biz" | From ~$100, open to all. **Very high risk** — per SEC data only ~**2.2%** of Reg CF companies ever gave investors an exit via acquisition, **0.25%** IPO'd. Expect most to go to zero. |
|
||||||
|
| **Kiva (U.S.)** | **0%-interest microloans** to entrepreneurs | Impact, not profit | Lend from **$25**; you get principal back, **no return**. Good for goodwill/community, not ROI. |
|
||||||
|
|
||||||
|
### B. Local / in-person (South Bend & Michiana) — your best real pipeline
|
||||||
|
|
||||||
|
- **Notre Dame IDEA Center / McCloskey New Venture Competition** — student & regional
|
||||||
|
startups pitching for funding; great to observe and network.
|
||||||
|
- **1 Million Cups** — free weekly morning where local founders pitch to the
|
||||||
|
community (check for a South Bend / Elkhart / Kalamazoo chapter).
|
||||||
|
- **Indiana SBDC, SCORE, and local chambers** (South Bend Regional Chamber) —
|
||||||
|
entrepreneurs actively seeking capital, mentors, and connections.
|
||||||
|
- **Elevate Ventures** (statewide Indiana) and **gener8tor** — more formal, often
|
||||||
|
accredited co-investment, but a window into deal flow.
|
||||||
|
- **Venture Club of Indiana** (Innovation Showcase) — Indiana startups pitching investors.
|
||||||
|
|
||||||
|
### C. Direct private lending (be careful here)
|
||||||
|
|
||||||
|
Lending your **own** money to a local business on a simple promissory note is
|
||||||
|
generally fine and needs no license. But two traps:
|
||||||
|
- If you take **equity or a profit/revenue share**, that's usually a **security** —
|
||||||
|
securities rules apply (accreditation/exemptions).
|
||||||
|
- If you make it a *regular business* of lending, some states require a **lender
|
||||||
|
license.** Have an attorney paper any direct deal.
|
||||||
|
|
||||||
|
### Reality check
|
||||||
|
- **Honeycomb Credit is the closest thing to "Shark Tank for small cash"** with real
|
||||||
|
returns and everyday-investor access. Start there.
|
||||||
|
- These are **high-risk and illiquid.** Spread your money across **many small notes**
|
||||||
|
(e.g., 20 × $250 loans) rather than one big bet — diversification is your only
|
||||||
|
real protection when backing tiny businesses.
|
||||||
|
- **Synergy angle:** the small businesses that need cash often also need networking,
|
||||||
|
cabling, and security work — i.e., **SnS Infrastructure's services.** Working the
|
||||||
|
local scene (chambers, 1MC, SBDC) doubles as investor deal flow *and* client
|
||||||
|
pipeline. That's the highest-leverage place to spend your time.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Sources
|
||||||
|
Franchise costs & ROI: business.com, IFPG, FranchiseFame, FranchiseBusinessReview.
|
||||||
|
Licensing/accreditation & crowdfunding: SEC.gov, investor.gov, Indiana Securities
|
||||||
|
Portal (sos.in.gov). Local listings: BizBuySell, BusinessBroker.net, DealStream,
|
||||||
|
FranchiseGator. Returns benchmarks: Motley Fool (S&P 500), VendSoft/Nav (vending),
|
||||||
|
BizBuySell/BusinessExits (SDE multiples). Deal-flow platforms: Honeycomb Credit,
|
||||||
|
Wefunder/StartEngine/Republic, Kiva; SEC Reg CF outcome data; Notre Dame IDEA
|
||||||
|
Center, Venture Club of Indiana, STARTedUP. *Content paraphrased for compliance;
|
||||||
|
verify current figures before acting.*
|
||||||
191
divisions/legal-structure.md
Normal file
191
divisions/legal-structure.md
Normal file
@ -0,0 +1,191 @@
|
|||||||
|
# SnS Network Solutions — Legal Structure & Formation Plan
|
||||||
|
|
||||||
|
**State of formation:** Indiana (South Bend, St. Joseph County)
|
||||||
|
**Chosen structure:** **Holding company** — a parent holding LLC that owns a
|
||||||
|
separate operating LLC for each division.
|
||||||
|
**Filing portal:** [INBiz](https://inbiz.in.gov) (Indiana Secretary of State)
|
||||||
|
|
||||||
|
> **Disclaimer:** General educational information, **not legal or tax advice**.
|
||||||
|
> Fees/rules current as of 2026 — verify on INBiz. Have an Indiana business
|
||||||
|
> attorney and a CPA review the operating agreements and tax elections before you
|
||||||
|
> rely on the liability shield.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## The Structure
|
||||||
|
|
||||||
|
```
|
||||||
|
SnS Network Solutions Holdings LLC ← parent; owns the brand + all subsidiaries,
|
||||||
|
│ signs no client work, holds no operating liability
|
||||||
|
├── SNS Infrastructure LLC ← Business #1 (ACTIVE — owner's chosen first business)
|
||||||
|
├── SNS Secure LLC (High liability — physical install + cyber E&O)
|
||||||
|
├── SNS Support LLC (Med–High — SLA/recurring-revenue)
|
||||||
|
├── SNS Systems LLC ┐
|
||||||
|
├── SNS Cloud LLC │ formed when each becomes an active business
|
||||||
|
├── SNS Web LLC │ (lower liability)
|
||||||
|
└── SNS Software LLC ┘
|
||||||
|
```
|
||||||
|
|
||||||
|
**Launch order vs. liability tier — two different things:**
|
||||||
|
- **Launch order** is the owner's choice, one business at a time. **Business #1 is
|
||||||
|
SNS Infrastructure** (active); Business #2 is chosen once #1 stands on its own.
|
||||||
|
- **Liability tier** signals how urgently a division needs its own LLC *once
|
||||||
|
launched* and suggests a sensible order for later businesses — it is **not** the
|
||||||
|
launch sequence.
|
||||||
|
|
||||||
|
**How it protects you:** each operating LLC's liability is walled off from the
|
||||||
|
others and from the parent. The parent owns the subsidiaries (and the brand/IP)
|
||||||
|
but does no client work, so a lawsuit against one division can't reach the assets
|
||||||
|
of another division or the parent.
|
||||||
|
|
||||||
|
### Do NOT form all 7 subsidiaries on day one
|
||||||
|
Indiana's per-entity fees are cheap, but each LLC still needs its own **bank
|
||||||
|
account, bookkeeping, and tax prep** — that's the real cost. Form the **parent +
|
||||||
|
your first operating subsidiary now**, then add one subsidiary each time a
|
||||||
|
division begins doing real, billable work. The holding structure is built to
|
||||||
|
grow this way.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Numbered Action Plan (do in order)
|
||||||
|
|
||||||
|
Legend: 🌐 = fully online · 🏦 = may require phone/branch · 📄 = internal doc (not filed)
|
||||||
|
|
||||||
|
### 1. Pre-filing prep — 🌐
|
||||||
|
- Search your names on INBiz to confirm availability: **SnS Network Solutions
|
||||||
|
Holdings LLC** and your first subsidiary, **SNS Infrastructure LLC** (Business #1).
|
||||||
|
- Decide which division launches first (that's your first operating subsidiary).
|
||||||
|
- Decide registered agent: **yourself at your South Bend address = free**, or a
|
||||||
|
service ($100–300/yr). One agent can cover all entities.
|
||||||
|
- **Fee:** $0 · **Time:** ~1 hour
|
||||||
|
|
||||||
|
### 2. Form the parent — "SnS Network Solutions Holdings LLC" — 🌐
|
||||||
|
- File Articles of Organization on INBiz.
|
||||||
|
- **Fee:** **$95** (online; ~$2–3 card fee) · **Time:** ~30 min to file, **~1
|
||||||
|
business day** to approve.
|
||||||
|
|
||||||
|
### 3. Get the parent's EIN — 🌐
|
||||||
|
- IRS online EIN Assistant (irs.gov). Free, issued immediately.
|
||||||
|
- **Fee:** **$0** · **Time:** ~15 min
|
||||||
|
|
||||||
|
### 4. Form your first operating subsidiary — "SNS Infrastructure LLC" (Business #1) — 🌐
|
||||||
|
- File Articles of Organization on INBiz.
|
||||||
|
- **Ownership:** the member/owner is **SnS Network Solutions Holdings LLC** — this
|
||||||
|
is what makes it a subsidiary. (Recorded in the operating agreement, Step 6.)
|
||||||
|
- **Fee:** **$95** · **Time:** ~30 min + **~1 business day**
|
||||||
|
|
||||||
|
### 5. Get the subsidiary's EIN — 🌐
|
||||||
|
- Same IRS online tool, separate EIN per entity.
|
||||||
|
- **Fee:** **$0** · **Time:** ~15 min
|
||||||
|
|
||||||
|
### 6. Operating agreements — 📄
|
||||||
|
- **Parent agreement:** you as the member/owner of Holdings.
|
||||||
|
- **Subsidiary agreement:** **Holdings LLC as the sole member** — documents the
|
||||||
|
parent-owns-subsidiary relationship the whole shield depends on.
|
||||||
|
- DIY from templates, **or** attorney-drafted (recommended for a holding
|
||||||
|
structure so the veil actually holds).
|
||||||
|
- **Fee:** $0 DIY · **$500–1,500** attorney · **Time:** a few hours DIY / 1–2 weeks
|
||||||
|
with attorney
|
||||||
|
|
||||||
|
### 7. (Optional) Assumed business name — 🌐
|
||||||
|
- If you want to publicly trade as the umbrella "SnS Network Solutions," or give a
|
||||||
|
subsidiary a friendlier public name, file an Assumed Business Name on INBiz.
|
||||||
|
- **Fee:** **$30 per name** · **Time:** ~20 min
|
||||||
|
|
||||||
|
### 8. Business bank accounts — one per entity — 🏦
|
||||||
|
- A **separate account for the parent and for each subsidiary** is mandatory to
|
||||||
|
keep the liability shield intact (commingling funds is how the veil gets
|
||||||
|
pierced).
|
||||||
|
- Bring: EIN + stamped Articles + operating agreement.
|
||||||
|
- Many banks open online; some South Bend banks/credit unions want a branch visit.
|
||||||
|
- **Fee:** $0–25 · **Time:** ~1 day per account
|
||||||
|
|
||||||
|
### 9. Insurance — 🏦
|
||||||
|
- General liability + professional/E&O for each operating sub; **cyber liability**
|
||||||
|
for Secure and Support.
|
||||||
|
- Requires quotes (not instant/online).
|
||||||
|
- **Fee:** varies (~$500–2,000+/yr per policy) · **Time:** a few days to quote/bind
|
||||||
|
|
||||||
|
### 10. Tax & local registration — 🌐 / 🏦
|
||||||
|
- If collecting sales tax, hiring, or withholding: file **BT-1** on INBiz
|
||||||
|
(**~$25** for a Registered Retail Merchant Certificate).
|
||||||
|
- Check **City of South Bend** and **St. Joseph County** for any local business
|
||||||
|
registration and **low-voltage/alarm licensing** before SNS Secure or SNS
|
||||||
|
Infrastructure does physical work (see notes below).
|
||||||
|
- **Fee:** ~$25 (BT-1 if needed) + local · **Time:** varies
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Cost & Time Summary — launch (parent + 1 subsidiary)
|
||||||
|
|
||||||
|
| Item | Fee | Online? |
|
||||||
|
|------|-----|---------|
|
||||||
|
| Parent LLC (Holdings) | $95 | 🌐 Yes |
|
||||||
|
| First subsidiary LLC | $95 | 🌐 Yes |
|
||||||
|
| EINs (×2) | $0 | 🌐 Yes |
|
||||||
|
| Operating agreements (DIY) | $0 | 📄 Not filed |
|
||||||
|
| Assumed name (optional) | $30 | 🌐 Yes |
|
||||||
|
| Bank accounts (×2) | $0–50 | 🏦 Usually |
|
||||||
|
| **Mandatory state filings total** | **~$190** | 🌐 **All online** |
|
||||||
|
| Attorney-drafted agreements (recommended) | +$500–1,500 | 🏦 |
|
||||||
|
| Insurance (per operating sub) | ~$500–2,000+/yr | 🏦 |
|
||||||
|
|
||||||
|
**Realistic timeline:** state filings can be completed in **2–3 business days**;
|
||||||
|
**~1–2 weeks** end-to-end including bank accounts and operating agreements
|
||||||
|
(longer if you have an attorney draft the agreements).
|
||||||
|
|
||||||
|
**Can it all be done online?** **Yes for every government filing** — formation,
|
||||||
|
EINs, assumed names, BT-1, and biennial reports all run through INBiz + IRS.
|
||||||
|
Only the bank accounts and insurance may need a phone call or branch visit, and
|
||||||
|
the operating agreements are internal documents you (or your attorney) prepare.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Ongoing Compliance (per entity)
|
||||||
|
- **Business Entity Report:** every **2 years**, **$32 online** (~$16/yr) — 🌐.
|
||||||
|
First one is due in your formation anniversary month, two years out.
|
||||||
|
- **No Indiana franchise tax.**
|
||||||
|
- **Bookkeeping + tax prep** per entity — the main recurring cost of the
|
||||||
|
multi-entity structure. Budget for a CPA.
|
||||||
|
- **Registered agent:** free if you remain your own; keep the address current.
|
||||||
|
- **Adding a division later** = repeat Steps 4–8 for that subsidiary (~$95 +
|
||||||
|
EIN + account + agreement).
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Launch Order & Liability Tiers
|
||||||
|
|
||||||
|
**Launch order (owner's choice — one business at a time):**
|
||||||
|
1. **SNS Infrastructure — Business #1 (ACTIVE).** Networking/cabling/wireless; see
|
||||||
|
[`businesses/00-infrastructure/`](../businesses/00-infrastructure/).
|
||||||
|
2. **Business #2+ — TBD.** Chosen once Business #1 stands on its own.
|
||||||
|
|
||||||
|
**Liability tiers (how urgently each needs its own LLC once launched — a separate
|
||||||
|
signal from launch order, and a suggested ordering for later businesses):**
|
||||||
|
- **High:** *SNS Secure* (physical install + cyber E&O), *SNS Infrastructure*
|
||||||
|
(on-site/low-voltage work).
|
||||||
|
- **Medium–High:** *SNS Support* (SLA contracts + recurring revenue worth ring-fencing).
|
||||||
|
- **Medium / Lower:** *SNS Systems, Cloud, Web, Software* — form each when it
|
||||||
|
becomes an active business. Until then they can run as assumed names of an
|
||||||
|
existing operating sub or the parent.
|
||||||
|
|
||||||
|
When picking Business #2, the higher tiers (Secure, Support) are natural
|
||||||
|
front-runners — a suggestion, not a commitment.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Confirm With Your Advisors (Indiana specifics)
|
||||||
|
- **S-corp election** — once any subsidiary's profit is meaningful, electing
|
||||||
|
S-corp taxation can cut self-employment tax (CPA question).
|
||||||
|
- **Contractor licensing is local, not statewide** — no Indiana general
|
||||||
|
contractor license; check City of South Bend & St. Joseph County for
|
||||||
|
low-voltage/cabling/construction rules (Infrastructure & Secure).
|
||||||
|
- **Alarm/security licensing — verify.** Sources conflict; recent (2026) guidance
|
||||||
|
indicates Indiana now requires a **state license to sell/install/monitor
|
||||||
|
burglar, fire, and electronic security systems, access control, and CCTV**.
|
||||||
|
Confirm before SNS Secure does physical work.
|
||||||
|
- **FinCEN BOI:** domestic US LLCs are **currently exempt** (interim rule since
|
||||||
|
March 2025). No BOI filing needed now — but the rule has changed before, so
|
||||||
|
re-check at formation.
|
||||||
|
- **"SNS" collision** — also = AWS Simple Notification Service; keep technical
|
||||||
|
proposals unambiguous since you recommend AWS.
|
||||||
26
divisions/sns-cloud.md
Normal file
26
divisions/sns-cloud.md
Normal file
@ -0,0 +1,26 @@
|
|||||||
|
# SNS Cloud
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions · **Tagline:** *Infrastructure Without Limits*
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
Anything hosted off-premises: public cloud, hybrid, and cloud-native
|
||||||
|
infrastructure. The scalable extension of SNS Systems.
|
||||||
|
|
||||||
|
## Services
|
||||||
|
- AWS and Azure architecture and deployment
|
||||||
|
- Hybrid infrastructure (on-prem ↔ cloud) and migration
|
||||||
|
- Infrastructure-as-code, automation, and CI/CD
|
||||||
|
- Cloud networking, security, and cost optimization
|
||||||
|
- Backup, DR, and business-continuity in the cloud
|
||||||
|
|
||||||
|
## Positioning
|
||||||
|
The scale layer. Line vs. neighbors: **Infrastructure** = the LAN/wire,
|
||||||
|
**Systems** = on-prem compute, **Cloud** = off-prem compute. Naming note: "SNS"
|
||||||
|
also = AWS Simple Notification Service — keep internal docs unambiguous.
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **Medium** — professional liability; client cloud spend and data handling
|
||||||
|
create fiduciary/contractual responsibility. Define who owns the cloud account.
|
||||||
|
- **Entity:** operating subsidiary **SNS Cloud LLC** under SnS Network Solutions
|
||||||
|
Holdings LLC. **Liability tier: Medium** — form its own LLC when this becomes an
|
||||||
|
active business.
|
||||||
26
divisions/sns-infrastructure.md
Normal file
26
divisions/sns-infrastructure.md
Normal file
@ -0,0 +1,26 @@
|
|||||||
|
# SNS Infrastructure
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions · **Tagline:** *The Physical Foundation*
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
The physical and logical backbone every other division depends on. If it carries
|
||||||
|
a signal, SNS Infrastructure designs, installs, and documents it.
|
||||||
|
|
||||||
|
## Services
|
||||||
|
- Structured cabling (Cat6/6A, fiber) and certification
|
||||||
|
- Enterprise networking (Cisco, MikroTik, Ubiquiti) — routing, switching, VLANs
|
||||||
|
- Wireless design, site surveys, and Wi-Fi deployment
|
||||||
|
- Rack build-outs, patch panels, cable management, labeling
|
||||||
|
- Network documentation: IP schemes, rack diagrams, cable maps
|
||||||
|
|
||||||
|
## Positioning
|
||||||
|
The foundation layer. Projects here are the substrate that Systems, Secure,
|
||||||
|
Cloud, and Support build on. Sells to any client with a physical premises.
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **High** — on-site physical/low-voltage work, ladders, client premises.
|
||||||
|
- Needs general liability + likely low-voltage licensing (state-dependent).
|
||||||
|
- **Entity:** operating subsidiary **SNS Infrastructure LLC** under SnS Network
|
||||||
|
Solutions Holdings LLC. **This is Business #1 (active)** — the owner's chosen
|
||||||
|
first business; see [`sns-infrastructure-hiring.md`](../businesses/00-infrastructure/sns-infrastructure-hiring.md).
|
||||||
|
**Liability tier: High** (physical/on-site work) — carries its own GL + workers' comp.
|
||||||
61
divisions/sns-network-solutions.md
Normal file
61
divisions/sns-network-solutions.md
Normal file
@ -0,0 +1,61 @@
|
|||||||
|
# SnS Network Solutions (Parent Company)
|
||||||
|
|
||||||
|
**Entity:** SnS Network Solutions Holdings LLC · **Abbreviation:** SNS
|
||||||
|
**Tagline:** *Reliable Technology. Honest Recommendations. Professional Execution.*
|
||||||
|
**Full brand foundation:** [`../sns.md`](../sns.md) · **Legal plan:** [`legal-structure.md`](./legal-structure.md)
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
The umbrella **holding company** that owns the brand, the IP, and every operating
|
||||||
|
subsidiary. It does **no client work** and carries **no operating liability** — it
|
||||||
|
exists to own the divisions and hold the shared identity they all inherit. The
|
||||||
|
parent never competes with its own divisions.
|
||||||
|
|
||||||
|
## Classification
|
||||||
|
A **technology-infrastructure company** — not a repair shop, MSP, web-design shop,
|
||||||
|
or camera installer. Those are services; the company identity is larger than any
|
||||||
|
one service.
|
||||||
|
|
||||||
|
## Mission
|
||||||
|
Empower businesses through secure, reliable, and intelligently engineered technology
|
||||||
|
solutions built on open standards, professional integrity, and lasting partnerships.
|
||||||
|
|
||||||
|
## Vision
|
||||||
|
Become the most trusted technology-infrastructure partner for small and medium
|
||||||
|
organizations, delivering enterprise-quality solutions with the flexibility,
|
||||||
|
transparency, and personal service of a local engineering firm.
|
||||||
|
|
||||||
|
## Core Values
|
||||||
|
Integrity · Excellence · Simplicity · Security · Stewardship.
|
||||||
|
|
||||||
|
## Engineering Principles
|
||||||
|
Open standards first · Security by design · Documentation matters · Automate
|
||||||
|
repetitive work · Build for tomorrow. (Full detail in [`../sns.md`](../sns.md).)
|
||||||
|
|
||||||
|
## Division Structure
|
||||||
|
The parent owns one operating subsidiary LLC per division, formed as each begins
|
||||||
|
real billable work (see [`legal-structure.md`](./legal-structure.md)):
|
||||||
|
|
||||||
|
| Division | Entity | Focus | Status |
|
||||||
|
|----------|--------|-------|--------|
|
||||||
|
| [SNS Infrastructure](./sns-infrastructure.md) | SNS Infrastructure LLC | Networking, cabling, wireless | **Active (Business #1)** |
|
||||||
|
| [SNS Secure](./sns-secure.md) | SNS Secure LLC | Cameras, access control, cyber | Planned |
|
||||||
|
| [SNS Support](./sns-support.md) | SNS Support LLC | Managed services | Planned |
|
||||||
|
| [SNS Systems](./sns-systems.md) | SNS Systems LLC | Linux, servers, virtualization | Planned |
|
||||||
|
| [SNS Cloud](./sns-cloud.md) | SNS Cloud LLC | AWS, Azure, hybrid | Planned |
|
||||||
|
| [SNS Web](./sns-web.md) | SNS Web LLC | Sites, hosting, presence | Planned |
|
||||||
|
| [SNS Software](./sns-software.md) | SNS Software LLC | Custom applications | Planned |
|
||||||
|
|
||||||
|
## Brand Identity (inherited by all divisions)
|
||||||
|
Navy `#0A1628` base + parent accent **Cyan `#10C8D8`**; each division keeps the navy
|
||||||
|
base and takes its own signature accent. Geometric, legible open-source type
|
||||||
|
(IBM Plex Sans / Inter; Oxanium / Sora / Rajdhani). Endorsed sub-brand lockup — the
|
||||||
|
`SNS` parent mark always shows. Full palette, typography, and logo direction in
|
||||||
|
[`../sns.md`](../sns.md).
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **None at the parent level by design** — the Holdings LLC signs no client work and
|
||||||
|
holds no operating liability; the liability shield depends on keeping it that way.
|
||||||
|
- **Owns:** the brand/IP and 100% of each subsidiary; recorded in the parent and
|
||||||
|
subsidiary operating agreements.
|
||||||
|
- **Entity:** **SnS Network Solutions Holdings LLC** (Indiana). Formation, EIN,
|
||||||
|
operating agreements, and ongoing compliance in [`legal-structure.md`](./legal-structure.md).
|
||||||
31
divisions/sns-secure.md
Normal file
31
divisions/sns-secure.md
Normal file
@ -0,0 +1,31 @@
|
|||||||
|
# SNS Secure
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions · **Tagline:** *Protected by Design*
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
Everything that protects the client — physically and digitally. Reflects the
|
||||||
|
parent's "security by design" principle as a dedicated business unit.
|
||||||
|
|
||||||
|
## Services
|
||||||
|
**Physical Security**
|
||||||
|
- IP camera systems (design, install, NVR/VMS)
|
||||||
|
- Access control (door controllers, badge/credential systems)
|
||||||
|
- Alarm and intrusion integration
|
||||||
|
|
||||||
|
**Cybersecurity**
|
||||||
|
- Security audits and hardening
|
||||||
|
- Firewall/UTM deployment and policy
|
||||||
|
- Monitoring, incident response, and awareness training
|
||||||
|
|
||||||
|
## Positioning
|
||||||
|
The trust layer. Distinct from Infrastructure (which builds the network) by
|
||||||
|
focusing on protecting it and the people/premises around it.
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **High on both fronts** — physical install liability + cyber errors &
|
||||||
|
omissions (E&O) exposure. These are different insurance products.
|
||||||
|
- Physical security install may require state licensing.
|
||||||
|
- **Entity:** operating subsidiary **SNS Secure LLC** under SnS Network Solutions
|
||||||
|
Holdings LLC. **Liability tier: High** — highest combined exposure of any division
|
||||||
|
(physical install + cyber E&O), so form its own LLC promptly when launched.
|
||||||
|
Strong candidate for Business #2. Possible future split into Physical vs. Cyber.
|
||||||
26
divisions/sns-software.md
Normal file
26
divisions/sns-software.md
Normal file
@ -0,0 +1,26 @@
|
|||||||
|
# SNS Software
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions · **Tagline:** *Software Engineered to Fit*
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
Custom business applications and automation built to solve a specific client
|
||||||
|
problem — not off-the-shelf products resold.
|
||||||
|
|
||||||
|
## Services
|
||||||
|
- Custom web/business applications
|
||||||
|
- Business process automation and internal tooling
|
||||||
|
- API integrations between existing systems
|
||||||
|
- Data pipelines, reporting, and dashboards
|
||||||
|
- Scripting/automation handed off with documentation
|
||||||
|
|
||||||
|
## Positioning
|
||||||
|
The problem-solving layer. Where the other divisions deploy infrastructure,
|
||||||
|
Software makes it do something specific to the client's operation.
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **Medium** — professional liability / E&O; IP ownership and licensing terms
|
||||||
|
matter. Contracts should specify who owns delivered code (parent favors client
|
||||||
|
ownership per the open-standards principle).
|
||||||
|
- **Entity:** operating subsidiary **SNS Software LLC** under SnS Network Solutions
|
||||||
|
Holdings LLC. **Liability tier: Medium** — form its own LLC when this becomes an
|
||||||
|
active business; until then it can run as an assumed name of an existing operating sub.
|
||||||
28
divisions/sns-support.md
Normal file
28
divisions/sns-support.md
Normal file
@ -0,0 +1,28 @@
|
|||||||
|
# SNS Support
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions · **Tagline:** *Always On*
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
Ongoing managed services — the recurring-revenue engine that maintains what the
|
||||||
|
other divisions build. Recommended single home for **all** managed-service
|
||||||
|
contracts (consolidating overlaps from Systems and Cloud).
|
||||||
|
|
||||||
|
## Services
|
||||||
|
- Managed IT / helpdesk and remote monitoring (RMM)
|
||||||
|
- Patch management and preventive maintenance
|
||||||
|
- Backup monitoring and disaster-recovery testing
|
||||||
|
- SLA-based response and escalation
|
||||||
|
- Recurring documentation and health reporting
|
||||||
|
|
||||||
|
## Positioning
|
||||||
|
The relationship layer — where "long-term partnership" (a core brand promise)
|
||||||
|
actually lives. Turns one-time projects from every division into durable,
|
||||||
|
recurring client relationships.
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **Medium–High** — SLA commitments create contractual exposure; downtime and
|
||||||
|
data-loss claims are the main risks. Contracts and E&O coverage are critical.
|
||||||
|
- **Entity:** operating subsidiary **SNS Support LLC** under SnS Network Solutions
|
||||||
|
Holdings LLC. **Liability tier: Medium–High** (SLA/contractual exposure +
|
||||||
|
recurring revenue worth ring-fencing) — form its own LLC when launched. A natural
|
||||||
|
Business #2/#3 candidate.
|
||||||
25
divisions/sns-systems.md
Normal file
25
divisions/sns-systems.md
Normal file
@ -0,0 +1,25 @@
|
|||||||
|
# SNS Systems
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions · **Tagline:** *Systems That Endure*
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
Servers, operating systems, and virtualization — the compute layer, on-premises.
|
||||||
|
The clearest expression of the parent's open-source, Linux-first philosophy.
|
||||||
|
|
||||||
|
## Services
|
||||||
|
- Linux server design, deployment, and administration
|
||||||
|
- Virtualization (Proxmox, KVM, VMware) and containers
|
||||||
|
- Self-hosted infrastructure (mail, files, identity, backups)
|
||||||
|
- Storage, NAS/SAN, and disaster-recovery design
|
||||||
|
- Automation (Ansible) for repeatable, documented builds
|
||||||
|
|
||||||
|
## Positioning
|
||||||
|
The engine room. Builds the on-prem compute that Support then maintains and that
|
||||||
|
Cloud extends off-premises. Draw the line: Systems = on-prem servers/OS.
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **Medium** — mostly configuration/professional work, limited physical risk.
|
||||||
|
- Professional liability (E&O) matters more than premises liability.
|
||||||
|
- **Entity:** operating subsidiary **SNS Systems LLC** under SnS Network Solutions
|
||||||
|
Holdings LLC. **Liability tier: Medium** — form its own LLC when this becomes an
|
||||||
|
active business.
|
||||||
26
divisions/sns-web.md
Normal file
26
divisions/sns-web.md
Normal file
@ -0,0 +1,26 @@
|
|||||||
|
# SNS Web
|
||||||
|
|
||||||
|
**Parent:** SnS Network Solutions · **Tagline:** *Your Presence, Engineered*
|
||||||
|
|
||||||
|
## Scope
|
||||||
|
Websites, hosting, and digital presence — treated as engineered infrastructure,
|
||||||
|
not disposable design work.
|
||||||
|
|
||||||
|
## Services
|
||||||
|
- Website design and development (favor open-source stacks)
|
||||||
|
- Managed/self-hosted hosting and domains
|
||||||
|
- Email and DNS setup
|
||||||
|
- Performance, SEO fundamentals, and accessibility compliance
|
||||||
|
- Maintenance and content update workflows
|
||||||
|
|
||||||
|
## Positioning
|
||||||
|
The public-facing layer. The client's front door. Often the entry-point service
|
||||||
|
that leads clients toward Infrastructure, Systems, or Support later.
|
||||||
|
|
||||||
|
## Liability & Ops Notes
|
||||||
|
- **Low–Medium** — mainly professional liability; uptime/SLA terms if hosting.
|
||||||
|
- Hosting introduces recurring-revenue and data-responsibility considerations —
|
||||||
|
coordinate managed hosting SLAs with SNS Support.
|
||||||
|
- **Entity:** operating subsidiary **SNS Web LLC** under SnS Network Solutions
|
||||||
|
Holdings LLC. **Liability tier: Low–Medium** — form its own LLC when this becomes
|
||||||
|
an active business.
|
||||||
566
sns.md
Normal file
566
sns.md
Normal file
@ -0,0 +1,566 @@
|
|||||||
|
# SnS Network Solutions (SNS)
|
||||||
|
## Parent Company Brand Foundation & Identity
|
||||||
|
**Version:** 1.0
|
||||||
|
**Status:** Brand Foundation
|
||||||
|
**Purpose:** This document establishes the parent company identity that every future division will inherit.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Company Overview
|
||||||
|
|
||||||
|
## Company Name
|
||||||
|
|
||||||
|
**SnS Network Solutions**
|
||||||
|
|
||||||
|
Abbreviation:
|
||||||
|
|
||||||
|
**SNS**
|
||||||
|
|
||||||
|
This is the parent company.
|
||||||
|
|
||||||
|
The parent company represents engineering excellence and serves as the umbrella organization for all future divisions.
|
||||||
|
|
||||||
|
Examples of future divisions include:
|
||||||
|
|
||||||
|
- SNS Infrastructure
|
||||||
|
- SNS Secure
|
||||||
|
- SNS Systems
|
||||||
|
- SNS Software
|
||||||
|
- SNS Web
|
||||||
|
- SNS Cloud
|
||||||
|
- SNS Support
|
||||||
|
|
||||||
|
The parent company should NEVER compete with its own divisions.
|
||||||
|
|
||||||
|
Instead, it serves as the corporate identity that owns each specialized business unit.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Company Purpose
|
||||||
|
|
||||||
|
SnS Network Solutions exists to design, deploy, secure, automate, and manage modern technology infrastructure for small and medium-sized organizations.
|
||||||
|
|
||||||
|
The company provides enterprise-quality engineering while remaining approachable and relationship focused.
|
||||||
|
|
||||||
|
Rather than simply fixing computers or selling equipment, SNS engineers complete technology ecosystems that help businesses operate efficiently, securely, and reliably.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Long-Term Vision
|
||||||
|
|
||||||
|
Over the next five years, SnS Network Solutions will evolve into a complete technology infrastructure company specializing in:
|
||||||
|
|
||||||
|
Network Engineering
|
||||||
|
|
||||||
|
Linux Systems
|
||||||
|
|
||||||
|
Cyber Security
|
||||||
|
|
||||||
|
Cloud Infrastructure
|
||||||
|
|
||||||
|
Managed Services
|
||||||
|
|
||||||
|
Business Automation
|
||||||
|
|
||||||
|
Software Development
|
||||||
|
|
||||||
|
Professional Consulting
|
||||||
|
|
||||||
|
The goal is to become a trusted long-term technology partner instead of simply another IT provider.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Company Classification
|
||||||
|
|
||||||
|
Technology Infrastructure Company
|
||||||
|
|
||||||
|
NOT
|
||||||
|
|
||||||
|
Computer Repair Shop
|
||||||
|
|
||||||
|
NOT
|
||||||
|
|
||||||
|
Managed Service Provider
|
||||||
|
|
||||||
|
NOT
|
||||||
|
|
||||||
|
Web Design Company
|
||||||
|
|
||||||
|
NOT
|
||||||
|
|
||||||
|
Security Camera Installer
|
||||||
|
|
||||||
|
Those are services.
|
||||||
|
|
||||||
|
The company identity is larger than any individual service.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Mission Statement
|
||||||
|
|
||||||
|
To empower businesses through secure, reliable, and intelligently engineered technology solutions built on open standards, professional integrity, and lasting partnerships.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Vision Statement
|
||||||
|
|
||||||
|
To become the most trusted technology infrastructure partner for small and medium-sized organizations by delivering enterprise-quality solutions with the flexibility, transparency, and personal service of a local engineering firm.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Brand Promise
|
||||||
|
|
||||||
|
Reliable Technology.
|
||||||
|
|
||||||
|
Honest Recommendations.
|
||||||
|
|
||||||
|
Professional Execution.
|
||||||
|
|
||||||
|
Long-Term Partnership.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Core Values
|
||||||
|
|
||||||
|
## Integrity
|
||||||
|
|
||||||
|
We do what's right even when no one is watching.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Excellence
|
||||||
|
|
||||||
|
Every installation, configuration, consultation, and application reflects professional craftsmanship.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Simplicity
|
||||||
|
|
||||||
|
Technology should solve problems—not create them.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Security
|
||||||
|
|
||||||
|
Every solution begins with security rather than treating it as an afterthought.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Stewardship
|
||||||
|
|
||||||
|
We recommend solutions based on client needs rather than profit margins.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Engineering Principles
|
||||||
|
|
||||||
|
These principles guide every project regardless of service category.
|
||||||
|
|
||||||
|
## Open Standards First
|
||||||
|
|
||||||
|
Whenever practical, favor technologies that reduce vendor lock-in.
|
||||||
|
|
||||||
|
The customer should own their infrastructure.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Security by Design
|
||||||
|
|
||||||
|
Security is included during planning instead of being added later.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Documentation Matters
|
||||||
|
|
||||||
|
Every deployment should include professional documentation.
|
||||||
|
|
||||||
|
Examples:
|
||||||
|
|
||||||
|
IP addressing
|
||||||
|
|
||||||
|
Rack diagrams
|
||||||
|
|
||||||
|
Cable maps
|
||||||
|
|
||||||
|
Network diagrams
|
||||||
|
|
||||||
|
Administrative credentials
|
||||||
|
|
||||||
|
Disaster recovery procedures
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Automate Repetitive Work
|
||||||
|
|
||||||
|
Automation increases consistency and reduces human error.
|
||||||
|
|
||||||
|
Automation should replace repetitive tasks whenever practical.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
## Build for Tomorrow
|
||||||
|
|
||||||
|
Every solution should be scalable.
|
||||||
|
|
||||||
|
The customer should not outgrow the solution within a few years.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Company Philosophy
|
||||||
|
|
||||||
|
Technology should serve people—not the other way around.
|
||||||
|
|
||||||
|
Businesses deserve technology that is reliable, understandable, secure, and maintainable.
|
||||||
|
|
||||||
|
SNS favors solutions built upon open standards because they provide transparency, flexibility, and long-term value.
|
||||||
|
|
||||||
|
Relationships are valued over transactions.
|
||||||
|
|
||||||
|
Success is measured by trust.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Open Source Philosophy
|
||||||
|
|
||||||
|
Open Source is a defining characteristic of the company.
|
||||||
|
|
||||||
|
Whenever practical, SNS recommends:
|
||||||
|
|
||||||
|
Linux
|
||||||
|
|
||||||
|
Open Source Software
|
||||||
|
|
||||||
|
Self-Hosted Infrastructure
|
||||||
|
|
||||||
|
Open Standards
|
||||||
|
|
||||||
|
Interoperability
|
||||||
|
|
||||||
|
Vendor Independence
|
||||||
|
|
||||||
|
Commercial software is used only when it provides clear business value.
|
||||||
|
|
||||||
|
Examples may include:
|
||||||
|
|
||||||
|
Google Workspace
|
||||||
|
|
||||||
|
Google Domains (or successor services)
|
||||||
|
|
||||||
|
AWS
|
||||||
|
|
||||||
|
Microsoft 365 (when customer requirements demand it)
|
||||||
|
|
||||||
|
Enterprise licensing where appropriate
|
||||||
|
|
||||||
|
The philosophy is:
|
||||||
|
|
||||||
|
Use proprietary software intentionally—not by default.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Technology Focus
|
||||||
|
|
||||||
|
Networking
|
||||||
|
|
||||||
|
Linux Infrastructure
|
||||||
|
|
||||||
|
Virtualization
|
||||||
|
|
||||||
|
Automation
|
||||||
|
|
||||||
|
Cloud
|
||||||
|
|
||||||
|
Cyber Security
|
||||||
|
|
||||||
|
Software Development
|
||||||
|
|
||||||
|
Business Process Automation
|
||||||
|
|
||||||
|
Infrastructure Design
|
||||||
|
|
||||||
|
Managed Services
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Target Customers
|
||||||
|
|
||||||
|
Small Businesses
|
||||||
|
|
||||||
|
Medium Businesses
|
||||||
|
|
||||||
|
Churches
|
||||||
|
|
||||||
|
Nonprofits
|
||||||
|
|
||||||
|
Medical Offices
|
||||||
|
|
||||||
|
Law Firms
|
||||||
|
|
||||||
|
Retail
|
||||||
|
|
||||||
|
Coffee Shops
|
||||||
|
|
||||||
|
Restaurants
|
||||||
|
|
||||||
|
Warehouses
|
||||||
|
|
||||||
|
Light Industrial
|
||||||
|
|
||||||
|
Professional Offices
|
||||||
|
|
||||||
|
Property Management
|
||||||
|
|
||||||
|
Educational Organizations
|
||||||
|
|
||||||
|
Organizations with approximately:
|
||||||
|
|
||||||
|
5–250 employees
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Brand Personality
|
||||||
|
|
||||||
|
Professional
|
||||||
|
|
||||||
|
Reliable
|
||||||
|
|
||||||
|
Knowledgeable
|
||||||
|
|
||||||
|
Engineering Focused
|
||||||
|
|
||||||
|
Approachable
|
||||||
|
|
||||||
|
Calm
|
||||||
|
|
||||||
|
Honest
|
||||||
|
|
||||||
|
Methodical
|
||||||
|
|
||||||
|
Dependable
|
||||||
|
|
||||||
|
Never arrogant.
|
||||||
|
|
||||||
|
Never flashy.
|
||||||
|
|
||||||
|
Never sales driven.
|
||||||
|
|
||||||
|
Customers should feel like they hired an experienced engineer.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Brand Voice
|
||||||
|
|
||||||
|
Professional
|
||||||
|
|
||||||
|
Clear
|
||||||
|
|
||||||
|
Educational
|
||||||
|
|
||||||
|
Respectful
|
||||||
|
|
||||||
|
Confident
|
||||||
|
|
||||||
|
Practical
|
||||||
|
|
||||||
|
Transparent
|
||||||
|
|
||||||
|
Avoid unnecessary technical jargon.
|
||||||
|
|
||||||
|
Explain technology in understandable language.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Positioning Statement
|
||||||
|
|
||||||
|
SnS Network Solutions designs, deploys, secures, automates, and manages business technology infrastructure.
|
||||||
|
|
||||||
|
From structured cabling and Cisco networking to Linux systems, managed services, custom software, and cloud infrastructure, SNS provides complete technology solutions that allow organizations to focus on their business while technology simply works.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Future Company Structure
|
||||||
|
|
||||||
|
SnS Network Solutions
|
||||||
|
|
||||||
|
├── SNS Infrastructure
|
||||||
|
(Networking, Cabling, Wireless)
|
||||||
|
|
||||||
|
├── SNS Secure
|
||||||
|
(Security Cameras, Access Control, Cyber Security)
|
||||||
|
|
||||||
|
├── SNS Systems
|
||||||
|
(Linux, Servers, Virtualization, Managed Services)
|
||||||
|
|
||||||
|
├── SNS Software
|
||||||
|
(Custom Business Applications)
|
||||||
|
|
||||||
|
├── SNS Web
|
||||||
|
(Websites, Hosting, Digital Presence)
|
||||||
|
|
||||||
|
├── SNS Cloud
|
||||||
|
(AWS, Azure, Hybrid Infrastructure)
|
||||||
|
|
||||||
|
└── SNS Support
|
||||||
|
(Managed Services)
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Brand Design Direction
|
||||||
|
|
||||||
|
The visual identity should communicate engineering excellence rather than consumer electronics.
|
||||||
|
|
||||||
|
Keywords:
|
||||||
|
|
||||||
|
Minimal
|
||||||
|
|
||||||
|
Modern
|
||||||
|
|
||||||
|
Professional
|
||||||
|
|
||||||
|
Geometric
|
||||||
|
|
||||||
|
Precise
|
||||||
|
|
||||||
|
Architectural
|
||||||
|
|
||||||
|
Industrial
|
||||||
|
|
||||||
|
Timeless
|
||||||
|
|
||||||
|
Avoid:
|
||||||
|
|
||||||
|
Globes
|
||||||
|
|
||||||
|
Ethernet cables
|
||||||
|
|
||||||
|
Lightning bolts
|
||||||
|
|
||||||
|
Shields
|
||||||
|
|
||||||
|
Padlocks
|
||||||
|
|
||||||
|
Computer monitors
|
||||||
|
|
||||||
|
Clip art
|
||||||
|
|
||||||
|
Generic IT imagery
|
||||||
|
|
||||||
|
The logo should appear equally appropriate on:
|
||||||
|
|
||||||
|
Business Cards
|
||||||
|
|
||||||
|
Rack Labels
|
||||||
|
|
||||||
|
Servers
|
||||||
|
|
||||||
|
Vehicle Wraps
|
||||||
|
|
||||||
|
Embroidery
|
||||||
|
|
||||||
|
Polo Shirts
|
||||||
|
|
||||||
|
Letterhead
|
||||||
|
|
||||||
|
Website
|
||||||
|
|
||||||
|
Proposal Documents
|
||||||
|
|
||||||
|
Trade Show Booths
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Color Palette
|
||||||
|
|
||||||
|
Primary Navy
|
||||||
|
|
||||||
|
#0A1628
|
||||||
|
|
||||||
|
Primary Cyan
|
||||||
|
|
||||||
|
#10C8D8
|
||||||
|
|
||||||
|
Secondary Blue
|
||||||
|
|
||||||
|
#00A8C6
|
||||||
|
|
||||||
|
Accent
|
||||||
|
|
||||||
|
#4CE0D2
|
||||||
|
|
||||||
|
White
|
||||||
|
|
||||||
|
#F6F7F9
|
||||||
|
|
||||||
|
Dark Gray
|
||||||
|
|
||||||
|
#20252B
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Typography
|
||||||
|
|
||||||
|
Preferred Open Source Fonts
|
||||||
|
|
||||||
|
IBM Plex Sans
|
||||||
|
|
||||||
|
Inter
|
||||||
|
|
||||||
|
Oxanium
|
||||||
|
|
||||||
|
Rajdhani
|
||||||
|
|
||||||
|
Sora
|
||||||
|
|
||||||
|
Use geometric, highly legible typography.
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Logo Direction
|
||||||
|
|
||||||
|
The logo should be timeless.
|
||||||
|
|
||||||
|
The symbol should feel engineered.
|
||||||
|
|
||||||
|
Avoid trendy effects.
|
||||||
|
|
||||||
|
Avoid gradients.
|
||||||
|
|
||||||
|
Flat design preferred.
|
||||||
|
|
||||||
|
The symbol should become recognizable without text.
|
||||||
|
|
||||||
|
The logo should work:
|
||||||
|
|
||||||
|
1 color
|
||||||
|
|
||||||
|
2 colors
|
||||||
|
|
||||||
|
Black
|
||||||
|
|
||||||
|
White
|
||||||
|
|
||||||
|
Embroidery
|
||||||
|
|
||||||
|
Laser engraving
|
||||||
|
|
||||||
|
Vinyl cutting
|
||||||
|
|
||||||
|
Icon only
|
||||||
|
|
||||||
|
Horizontal layout
|
||||||
|
|
||||||
|
Vertical layout
|
||||||
|
|
||||||
|
---
|
||||||
|
|
||||||
|
# Overall Goal
|
||||||
|
|
||||||
|
Build a technology company that customers trust for decades.
|
||||||
|
|
||||||
|
Not because it sells products.
|
||||||
|
|
||||||
|
Because it engineers solutions.
|
||||||
|
|
||||||
|
Technology changes.
|
||||||
|
|
||||||
|
Engineering principles do not.
|
||||||
Loading…
Reference in New Issue
Block a user